How Coach and Moleskine use WeChat for ecommerce
Asia

How Coach and Moleskine use WeChat for ecommerce

8y Sophie Loras

How Coach and Moleskine use WeChat for ecommerce

WeChat started out as a social messaging app but has become an essential part of an integrated online and offline (O2O) ecommerce strategy for brands ...

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Understanding the mobile customer journey and user journey; use cases and user stories
Disruptive MarTech

Understanding the mobile customer journey and user journey; use cases and u...

8y Andy Favell

Understanding the mobile customer journey and user...

This is a brief guide to the definitions, distinctions, methods and use of some oft-confused, but very useful methodologies for understanding mobile c...

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