What's holding back CMOs in Asia?
Asia

What's holding back CMOs in Asia?

8y Sophie Loras

What's holding back CMOs in Asia?

APAC-based chief marketing officers meeting for an exclusive breakfast at ClickZ Live Hong Kong, have outlined some of the key challenges inhibiting t...

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Verizon acquires Yahoo's operating business for $4.8 billion
Agency Spotlight

Verizon acquires Yahoo's operating business for $4.8 billion

8y Sophie Loras

Verizon acquires Yahoo's operating business for $4...

Verizon has agreed to acquire Yahoo's operating business in a $4.8 billion cash deal, sealing the fate of one of the internet's pioneering giants. Rea...

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What's so great about digital marketing anyway?
Asia

What's so great about digital marketing anyway?

8y Sophie Loras

What's so great about digital marketing anyway?

Do you work in digital marketing and do you love it? Are you new to the industry and feeling overwhelmed by it? Either way, all this constant change m...

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What makes an awesome mobile banking app?
Insights

What makes an awesome mobile banking app?

8y Sophie Loras

What makes an awesome mobile banking app?

How can digital banking teams offer mobile banking services that exceed customer needs and expectations? This was a key theme addressed by researchers...

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How brands like KFC use innovative O2O strategies in China
Asia

How brands like KFC use innovative O2O strategies in China

8y Elisa Harca

How brands like KFC use innovative O2O strategies ...

Smart brands in China are implementing sophisticated and innovative online and offline strategies to capitalize on the Chinese consumer's mobile-first...

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Are retailers missing the mark on m-commerce?
Ecommerce

Are retailers missing the mark on m-commerce?

8y Rebecca Sentance

Are retailers missing the mark on m-commerce?

With the increasing dominance of mobile across all industries, business owners and influencers in every sector from retail to finance are making devel...

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How the future of advertising is in servicing the 'moment'
Asia

How the future of advertising is in servicing the 'moment'

8y Sophie Loras

How the future of advertising is in servicing the ...

Great advertising starts when a brand delivers a service to the consumer – rather than an ad, says Forbes 30 Under 30 entrepreneur, Brian Wong. Read M...

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Stats of the Week: Pinterest's expanding ecommerce efforts
Ecommerce

Stats of the Week: Pinterest's expanding ecommerce efforts

8y Mike O'Brien

Stats of the Week: Pinterest's expanding ecommerce...

Pinterest added several ecommerce features this past week. Here are six figures highlighting its increasing prowess as an advertising platform. Read M...

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How the NBA engages China's 200M millennials with mobile video
Acquisition

How the NBA engages China's 200M millennials with mobile video

8y Steven Chang

How the NBA engages China's 200M millennials with ...

China's younger generations are making greater use of mobile Internet services, consuming more content especially around mobile and video, creating bi...

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How consumers in the US, UK and Australia use various devices
Mobile

How consumers in the US, UK and Australia use various devices

8y Susan Wall

How consumers in the US, UK and Australia use vari...

You may think marketing in any English-speaking country is the same, but new survey results highlight different consumer habits in the U.S., U.K. and ...

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Stats of the Week: Mobile ad revenue, mobile ad blocking
Display Advertising

Stats of the Week: Mobile ad revenue, mobile ad blocking

8y Mike O'Brien

Stats of the Week: Mobile ad revenue, mobile ad bl...

This week's stats round-up is all about mobile advertising: its growth around the world, both in terms of revenue and the frequency that it's blocked....

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Cannes Coverage: Four mobile ad announcements from Facebook
Conference Coverage

Cannes Coverage: Four mobile ad announcements from Facebook

8y Mike O'Brien

Cannes Coverage: Four mobile ad announcements from...

Despite the party atmosphere of Cannes, Facebook is all business at the creativity festival, with several announcements for its mobile advertisers. Re...

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Stats of the Week: UX gets an F
Ad Industry Metrics

Stats of the Week: UX gets an F

8y Mike O'Brien

Stats of the Week: UX gets an F

Ad blocking is on the rise, in large part because advertisers haven't got their user experiences up to snuff, as these stats from new IAB research ref...

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Five of the most exciting digital innovations in grocery retail
Data insights

Five of the most exciting digital innovations in grocery retail

8y Dev Mehta

Five of the most exciting digital innovations in g...

Digital innovations which improve not only the online customer experience but also the in-store shopping experience are becoming key to major grocery ...

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#ClickZChat: What makes a great M-Commerce experience?
Ecommerce

#ClickZChat: What makes a great M-Commerce experience?

8y Matt Owen

#ClickZChat: What makes a great M-Commerce experie...

It’s easy to forget just how young the idea of ‘mobile marketing’ actually is. Pre-2007 it mainly consisted of text messages and the occasionally unwa...

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Apple strikes back at the Worldwide Developers Conference
Conference Coverage

Apple strikes back at the Worldwide Developers Conference

8y Mike O'Brien

Apple strikes back at the Worldwide Developers Con...

During the Worldwide Developers Conference, Apple announced that Siri will, in fact, become open to third-party developers, in addition to desktop use...

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Stats of the week: All about mobile apps
Ad Industry Metrics

Stats of the week: All about mobile apps

8y Mike O'Brien

Stats of the week: All about mobile apps

What do 11, 15, -42 and 1 (and 5) have in common? They're all big numbers from the past week in digital for Pandora, Apple, Facebook, and Chick-fil-A....

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Why and how to comprehensively test the mobile usability of your site
Mobile

Why and how to comprehensively test the mobile usability of your site

8y Andy Favell

Why and how to comprehensively test the mobile usa...

Testing with Google’s mobile-friendly and page-speed tests is a good, but if you really want competitive edge on the mobile web this is just the start...

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Six lessons advertisers can learn from local SEO
Search

Six lessons advertisers can learn from local SEO

8y Rebecca Sentance

Six lessons advertisers can learn from local SEO

Last month, ClickZ Intelligence published its report into ‘The State of Mobile Advertising’, in partnership with Search Optics. Among the report’s fin...

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Mary Meeker report puts China (and WeChat) on the global stage
Asia

Mary Meeker report puts China (and WeChat) on the global stage

8y Sophie Loras

Mary Meeker report puts China (and WeChat) on the ...

This week, venture capitalist Mary Meeker released her annual Internet Trends report, and China was a key focus. Read More...

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Ecommerce checkout: eight common mistakes for retailers to avoid
Ecommerce

Ecommerce checkout: eight common mistakes for retailers to avoid

8y Graham Charlton

Ecommerce checkout: eight common mistakes for reta...

While more retailers than ever have focused on improving their checkouts, there are still plenty of common errors to be found.  To coincide with this ...

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The Digital Download: In with TAG anti-fraud program; out with Facebook Exchange
Media

The Digital Download: In with TAG anti-fraud program; out with Facebook Exc...

8y Mike O'Brien

The Digital Download: In with TAG anti-fraud progr...

This week in digital, we said goodbye to Facebook Exchange and Post-it wars, as we welcome TAG's latest anti-fraud development, Shift, and maybe Siri ...

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Vodafone's top three tips to improve your mobile marketing
Conference Coverage

Vodafone's top three tips to improve your mobile marketing

8y Mike O'Brien

Vodafone's top three tips to improve your mobile m...

While marketers realize the importance of mobile, many of them have yet to catch up with consumer expectations , or realize how SEO and mobile impact ...

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What you need to know about ecommerce in Asia
Asia

What you need to know about ecommerce in Asia

8y Rebecca Sentance

What you need to know about ecommerce in Asia

At ClickZ’s Shift London conference, visiting lecturer from Hong Kong Polytechnic University and author of Global Supply Chain Ecosystems, Mark ...

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Six cool user experience features on Norwegian Airlines
Ecommerce

Six cool user experience features on Norwegian Airlines

8y Mike O'Brien

Six cool user experience features on Norwegian Air...

I came to London for Shift, flying with Norwegian Airlines for the first time. It was also my best flight, from a digital user experience standpoint. ...

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Merging of largest, smallest screens delivers exciting opportunities
Mobile

Merging of largest, smallest screens delivers exciting opportunities

8y Joe Laszlo

Merging of largest, smallest screens delivers exci...

As more outdoor and place-based inventory goes digital, we near an inflection point for this part of the digital advertising world. Read More...

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Be a dragon, not a unicorn, says Mondelez's Bough
Mobile

Be a dragon, not a unicorn, says Mondelez's Bough

8y Mike O'Brien

Be a dragon, not a unicorn, says Mondelez's Bough

Mondelez executive B. Bonin Bough equates being a dragon with fearlessness. Right now that means Oreo embracing messaging apps as brands begin to test...

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