Conversational ads: The future of two-way interaction is now
AI & Automation

Conversational ads: The future of two-way interaction is now

5y Mahi de Silva

Conversational ads: The future of two-way interact...

Rapid advancements in NLP and machine learning have given rise to conversational AI technologies marketers can use for more engaging conversational ad...

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Conversational commerce: How smartphones and startups are driving a revolution
Industry Developments

Conversational commerce: How smartphones and startups are driving a revolut...

5y Jesse Martin

Conversational commerce: How smartphones and start...

Over the past year, 44% of consumers used chatbots to make purchases and 75% messaged businesses to do the same. The future of conversational commerce...

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How to use chatbots as part of your marketing strategy
Chatbots

How to use chatbots as part of your marketing strategy

5y Emily Alford

How to use chatbots as part of your marketing stra...

It's 2019, and you're probably wondering if it's about time you use chatbots in your marketing strategy. Here's a ton of examples and tips for how to ...

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How chatbots can help answer customer questions
Chatbots

How chatbots can help answer customer questions

5y Jeff Epstein

How chatbots can help answer customer questions

Companies are increasingly using chatbots to answer customer questions and improve CX. Pairing AI with human agents gives customers better, faster ans...

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Brand safety: NLP for the modern media
AI & Automation

Brand safety: NLP for the modern media

6y Anant Joshi

Brand safety: NLP for the modern media

As fake news continues to dominate headlines, marketers face the daunting challenge of finding ways to protect their brand against the ever-changing t...

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Ready to talk to robots? Natural language processing is changing search and customer service
Chatbots

Ready to talk to robots? Natural language processing is changing search and...

6y Emily Alford

Ready to talk to robots? Natural language processi...

From virtual assistants like Siri and Alexa, to completely robotized customer service, natural language processing technology is making artificial int...

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Chatbot market size is set to exceed USD 1.34 billion by 2024
Chatbots

Chatbot market size is set to exceed USD 1.34 billion by 2024

6y Rahul Pise

Chatbot market size is set to exceed USD 1.34 bill...

The global chatbot market is predicted to reach a 31% CARG, but why? Weather it's an American company like eBay, or a Russian company like Endurance, ...

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Making AI less ‘Human’ and more useful
AI & Automation

Making AI less ‘Human’ and more useful

6y Rahul Agaskar

Making AI less ‘Human’ and more useful

Technologists made screens the nexus of communication but created a boundless source of distraction and temptation. Sensory design and AI promise to f...

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A guide to understanding the different types of data available to marketers
Analytics

A guide to understanding the different types of data available to marketers

8y Kym Reynolds

A guide to understanding the different types of da...

 Your customers are engaging with your business across an increasing number of touchpoints – websites, social media, in-store, mobile and tablets. But...

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