It was a busy week for tech companies, as they sped up the loading time for mobile pages, added attribution to ads, and got their own agency. Read Mor...
View articleHow does a boutique agency like Walrus compete with Madison Avenue? It doesn't. Deacon Webster tells us how his irreverent agency thrives by doing its...
View articleDuring Advertising Week's first-ever Periscope-streamed session, three marketers discussed the importance of moving an agency to New York, and the inh...
View articleBringing consumers behind the scenes at an American Toyota factory, the automaker's Gifony website features 45 GIFs, which can be mixed together into ...
View articleGet to know the president of U.S. operations at Tribal Worldwide as he discusses his all-time favorite campaigns, his next Netflix fixation, and his d...
View articleU.K-based company Relative Insight analyzes language and turns it into a data file. Originally developed to help law enforcement to catch cyber crimin...
View articleAmazon is reportedly expanding from online to offline with a 34th Street location in Manhattan, right in time for the holidays. It's still being very ...
View articleTwitter's head of global media and agency research believes that those who tweet while watching TV, make the more loyal consumers. Read More...
View articleThe department store launched #SaksStyle, a shoppable hub curated by customers who contribute their pictures from social media sites. Read More...
View articleThe first group of brands has signed contracts with ICANN so that they can start using their new branded top-level domains. What new forms of advertis...
View articleA holiday installation uses tablets and wind to showcase the 2012 LaCrosse. Read More...
View articleAd:tech panel produces candor and case studies. Read More...
View articleVideo meets casino games in push for fall/winter collection. Read More...
View articleCredit brand suffers a glitch in a location-based promotion involving Yankee Stadium seats. Read More...
View articleIt appears Twitter has hired away an NYC office manager from Facebook. Read More...
View articlePromos encourage mobile purchasing. Read More...
View articleiPads and 100 percent takes for merchants helped. Read More...
View article"Mayor Mike" is suddenly all about checking in. Read More...
View articleThe rules for using Twitter in political campaigns are not yet written. Should the U.K.'s Conservative Leader get on board? Read More...
View articleView a Q&A with Jonah Seiger, lead digital strategist for Bloomberg's 2009 campaign at Social Media Week, an event sponsored by ClickZ and held in...
View articleMayor's re-election campaign spent around $2.1 million on Web ads, four times what Hillary Clinton's presidential primary camp spent online. Read More...
View articleBloomberg's recent NYC mayoral campaign may have gotten some help from a pay-per-tweet service. Read More...
View articleCurrent use of the display ad tactic, introduced during the 2008 election, represents how it is becoming a standard part of the online get-out-the-vot...
View articleDespite budget disparity, New York City Mayor Mike Bloomberg's and Hoboken Mayor Dawn Zimmer's campaigns consider Facebook and Twitter key components ...
View articleChances are, if you're in NYC, you've spotted a lot of ads for Mike Bloomberg online in recent months Read More...
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