Why China remains a key market for online retailers

Asia Why China remains a key market for online retailers

6y Sophie Loras

Why China remains a key market for online retailer...

Despite major regulatory changes to China's ecommerce cross-border trade earlier this year, experts say the channel should still be included in an eco...

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How brands in Hong Kong are cashing in on Pokémon GO

Acquisition How brands in Hong Kong are cashing in on Pokémon GO

6y Sophie Loras

How brands in Hong Kong are cashing in on Pokémon ...

Since its debut on Monday, people in Hong Kong are going crazy for Pokémon GO and brands are going out of their way to cash in. Read More...

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Five reasons why China is a role model for digital innovation

Asia Five reasons why China is a role model for digital innovation

6y Sophie Loras

Five reasons why China is a role model for digital...

In addition to being the world's largest ecommerce market, China is rapidly establishing itself as a hub for technological innovation around mobile so...

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What makes an awesome mobile banking app?

Insights What makes an awesome mobile banking app?

6y Sophie Loras

What makes an awesome mobile banking app?

How can digital banking teams offer mobile banking services that exceed customer needs and expectations? This was a key theme addressed by researchers...

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How brands like KFC use innovative O2O strategies in China

Asia How brands like KFC use innovative O2O strategies in China

6y Elisa Harca

How brands like KFC use innovative O2O strategies ...

Smart brands in China are implementing sophisticated and innovative online and offline strategies to capitalize on the Chinese consumer's mobile-first...

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How Moleskine is building a loyal customer base in China one experience at a time

Asia How Moleskine is building a loyal customer base in China one experience at a time

6y Sophie Loras

How Moleskine is building a loyal customer base in...

Moleskine's loyalty and brand building strategy for the Chinese market is long-term and incorporates an integrated online and offline element. Read Mo...

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How do I use ecommerce to get my product into China?

Asia How do I use ecommerce to get my product into China?

6y Sophie Loras

How do I use ecommerce to get my product into Chin...

China's affluent middle class presents a huge opportunity for international brands, but using ecommerce channels to get product into this market requi...

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Why the bricks and mortar retail store is not dead yet

Ecommerce Why the bricks and mortar retail store is not dead yet

6y Ohad Hecht

Why the bricks and mortar retail store is not dead...

The role of the retail store in today’s digital age is changing, but plays an important step in the overall O2O customer purchase journey. Read More...

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Six cool innovations from this year's Retail Asia Expo

Asia Six cool innovations from this year's Retail Asia Expo

6y Sophie Loras

Six cool innovations from this year's Retail Asia ...

There was a lot to digest at this week's Retail Asia Expo in Hong Kong, and the best way to contextualize some of it was a visit to the venue's intera...

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Five ways brands can prepare for a rebound in China's retail sector

Asia Five ways brands can prepare for a rebound in China's retail sector

6y Sophie Loras

Five ways brands can prepare for a rebound in Chin...

PwC is forecasting 2017 as a turning point for the retail and consumer products sector in China and Hong Kong, as the industry grapples with the disru...

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Google AdWords launches new features for a mobile-first world

Display Advertising Google AdWords launches new features for a mobile-first world

6y Sophie Loras

Google AdWords launches new features for a mobile-...

Google has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile. Read More...

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How Coach and Moleskine use WeChat for ecommerce

Asia How Coach and Moleskine use WeChat for ecommerce

6y Sophie Loras

How Coach and Moleskine use WeChat for ecommerce

WeChat started out as a social messaging app but has become an essential part of an integrated online and offline (O2O) ecommerce strategy for brands ...

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How to make the Chinese consumer feel like a VIP customer

Acquisition How to make the Chinese consumer feel like a VIP customer

6y Elisa Harca

How to make the Chinese consumer feel like a VIP c...

There's no downturn in site on the ecommerce front as Chinese consumers continue to spend big on luxury goods. Read More...

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Economic slowdown in China means a booming ecommerce sector

Asia Economic slowdown in China means a booming ecommerce sector

6y Sophie Loras

Economic slowdown in China means a booming ecommer...

As Asia overtakes the U.S. and Europe as the world's largest ecommerce market, key trends across the region are emerging. Read More...

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Wearable technology takes center stage in stats of the week

Asia Wearable technology takes center stage in stats of the week

6y Sophie Loras

Wearable technology takes center stage in stats of...

The week in numbers starts with wearable technologies and the Internet of Things, but ultimately, it's mobile technologies that make the world go roun...

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How many channels do brands need for a multichannel strategy?

Asia How many channels do brands need for a multichannel strategy?

6y Sophie Loras

How many channels do brands need for a multichanne...

Any retail marketing strategy in Asia needs a minimum of three channels, according to regional experts. Read More...

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Apple Pay launches in China

Asia Apple Pay launches in China

6y Sophie Loras

Apple Pay launches in China

Apple faces domestic competition from Alibaba and Tencent as it launches Apple Pay in China. Read More...

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The face of omnichannel in APAC: Spotlight on Decathlon's Clarence Chew

Asia The face of omnichannel in APAC: Spotlight on Decathlon's Clarence Chew

6y Sophie Loras

The face of omnichannel in APAC: Spotlight on Deca...

Established retail sports giant Decathlon has given its Singaporean team free reign to implement an omnichannel strategy, and Clarence Chew is the man...

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How China's WeChat Wallet is going global

Asia How China's WeChat Wallet is going global

6y Sophie Loras

How China's WeChat Wallet is going global

China's WeChat Wallet is expanding into global markets, but key to its success will depend on both user and vendor uptake. Read More...

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Spotlight on the National Gallery of Victoria: fusing art with social media

Asia Spotlight on the National Gallery of Victoria: fusing art with social media

6y Sophie Loras

Spotlight on the National Gallery of Victoria: fus...

Encouraging visitors to photograph artworks – and then sharing them on social media – is just one way the National Gallery of Victoria is growing audi...

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How WeChat Wallet has kept QR codes alive in China

Asia How WeChat Wallet has kept QR codes alive in China

6y Sophie Loras

How WeChat Wallet has kept QR codes alive in China

QR codes might seem old school in the fast-paced world of digital marketing, but in China, they have transformed communications app WeChat into a worl...

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Six of our favorite stats of the week from APAC

Asia Six of our favorite stats of the week from APAC

6y Sophie Loras

Six of our favorite stats of the week from APAC

The Asia Pacific is home to more than four billion people. This week's industry statistics reflect the huge growth in digital uptake in this region, a...

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How four brands used O2O for better retail sales in China

Asia How four brands used O2O for better retail sales in China

6y Elisa Harca

How four brands used O2O for better retail sales i...

Online to offline (O2O) works particularly well for brands in China, because each channel helps to push sales through the other. Read More...

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How online and offline will dominate retail in Asia in 2016

Asia How online and offline will dominate retail in Asia in 2016

6y Ohad Hecht

How online and offline will dominate retail in Asi...

Innovations in technology are predicted to make progressive strides related to online and offline commerce, thus improving the retail experience signi...

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What western social networking platforms can learn from Japan's Line

Asia What western social networking platforms can learn from Japan's Line

6y Motoko Hunt

What western social networking platforms can learn...

The Japanese messaging social app Line is widely used in the Asia-Pacific region and is now starting to make headway in the U.S. How does this company...

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2016 E-commerce predictions for Southeast Asia

Asia 2016 E-commerce predictions for Southeast Asia

6y Sophie Loras

2016 E-commerce predictions for Southeast Asia

E-commerce in Southeast Asia is set to overtake the U.S. in the next five years, according to a panel of experts at ClickZ Live Bangkok. Read More...

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Online-to-offline attribution in the mobile age

Display Advertising Online-to-offline attribution in the mobile age

6y Kevin Lee

Online-to-offline attribution in the mobile age

It's important to know the value of all your marketing touchpoints because the data loss is far greater than you could imagine. Read More...

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