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    New browser policies shift the value to offline data
    Analyzing Customer Data

    New browser policies shift the value to offline data

    4y Chris Morse

    New browser policies shift the value to offline da...

    Alliant's Chris Morse looks at how shifts in privacy and browser policy are taking data that was previously thought too cumbersome - like offline data...

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    Brands aren’t using the full slate of available first-party data
    Analytics

    Brands aren’t using the full slate of available first-party data

    4y Idris Nagri

    Brands aren’t using the full slate of available fi...

    New Invoca survey looks at how companies are leveraging first-party data including how offline data sources factor into their overall data ecosystem. ...

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