Patrick Searle, head of social from Social@Ogilvy Indonesia, says marketers should consider search in their digital marketing communications. Watch th...
View articleClickZ asks a number of industry leaders what they expect the biggest topics of conversation at this year's South By Southwest will be. Unsurprisingly...
View articleFebruary saw a series of new hires and promotions in the digital marketing industry , including Tumblr's first director of media and IAB's new executi...
View articleIs it possible there was a time when we weren't chasing algorithms and we were focused purely on engaging our audience? When the goal for ad agencies ...
View articleAs the New York Times jumps on the native ad gravy train, we wonder whether consumers care who writes the content. Read More...
View articleDavid Ogilvy and Drayton Bird's most popular works came out in print long before digital marketing became a thing, yet they hold valuable lessons for ...
View articleNesquik’s #NationalBunnyEarsDay, which asked fans to use the brand’s app to post tagged photos to Twitter and Instagram, did not generate much partici...
View articleIndie agency has already hired 30 people to help manage the Verizon account. Read More...
View articleHow the digital giant's worldwide march affects brands, agencies, and vendors. Read More...
View articleEBay hands its digital account to Digitas; 180LA president is promoted to global CEO. Read More...
View articleWisdom from advertising legend Jane Maas. Read More
View articleBastholm moves on two years after joining from AKQA. Read More...
View articleAppointment unites the agency's digital and print spending activities under one reporting structure. Read More...
View articleInteractive advertising's birth -- in the 1950s. Read More
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