At this year's Cannes Lions Festival of Creativity, technology was up front and center.
This is a roundup of new hires and promotions in the digital marketing industry during April of 2015.
This is a roundup of new hires and promotions in the digital marketing industry during March of 2015.
OMD China's "Dive Social" report takes a deeper look at the motivations behind social media usage among users in China.
Google scoops up Adometry, while AOL will pay $101 million for marketing optimization platform Convertro.
OMD executive Bhasker Jaiswal thinks so, and he shares four tips to help marketers develop a multiscreen media plan in China.
Aegis restructures; OMD HK establishes head of digital; GroupM promotes Sara Ye; IAB's Singapore chapter names executive director.
Plus, a case study looking at the agency's work with Intel on a mobile campaign targeting the 24 to 32 year-old demographic.