4 takeaways from Neiman Marcus' awesome mobile app
Ecommerce

4 takeaways from Neiman Marcus' awesome mobile app

6y Mike O'Brien

4 takeaways from Neiman Marcus' awesome mobile app

As many legacy retailers struggle, Neiman Marcus is flourshing, something attributed to the brand's digital-first strategy. The mobile app epitomizes ...

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The new luxury landscape: How Tiffany & Co., Gucci and LVMH are embracing digital transformation
Ecommerce

The new luxury landscape: How Tiffany & Co., Gucci and LVMH are embraci...

6y Mike O'Brien

The new luxury landscape: How Tiffany & Co., G...

As wealthier consumers do more of their shopping online, luxury brands have no choice but to embrace digital transformation. See how Tiffany & Co....

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Informed delivery and the omnichannel future of the United States Post Office
Leadership

Informed delivery and the omnichannel future of the United States Post Offi...

6y Mike O'Brien

Informed delivery and the omnichannel future of th...

Don't let Amazon's dominance fool you—the United States Post Office is the real biggest player in ecommerce. When it's not delivering millions of pack...

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"Trading can be fun": A look at TradeStation's omnichannel rebrand
Finance

"Trading can be fun": A look at TradeStation's omnichannel rebrand

6y Mike O'Brien

"Trading can be fun": A look at TradeStation's omn...

A pop-up hair salon and partnership with Cheddar highlights the omnichannel rebranding efforts of TradeStation, an online brokerage firm that's spent ...

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How 3 retailers are looking ahead in the wake of Toys ‘R’ Us
Leadership

How 3 retailers are looking ahead in the wake of Toys ‘R’ Us

6y Mike O'Brien

How 3 retailers are looking ahead in the wake of T...

Earlier this month, Toys ‘R’ Us shut its doors for good, proving once and for all that retail is incredibly disruptable. Three brands that don’t plan ...

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Cleaning up with Clorox: Why CMO Eric Reynolds doesn't believe it's enough to simply be "consumer-driven"
Ecommerce

Cleaning up with Clorox: Why CMO Eric Reynolds doesn't believe it's enough ...

6y Mike O'Brien

Cleaning up with Clorox: Why CMO Eric Reynolds doe...

The idea that everyone loves a clean environment has always driven Clorox's product sales. CMO Eric Reynolds discusses how he's applying the idea of c...

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6 retail brands who are nailing the app game
Ecommerce

6 retail brands who are nailing the app game

6y Mike O'Brien

6 retail brands who are nailing the app game

Researching how retailers can improve their apps, everyone named a few examples of brands with exceptionally good apps. Amazon, Target and Sephora are...

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Did Amazon acquire Whole Foods with Bitcoin?: ClickZ's most popular articles from July, August and September
Digital Transformation

Did Amazon acquire Whole Foods with Bitcoin?: ClickZ's most popular article...

6y Mike O'Brien

Did Amazon acquire Whole Foods with Bitcoin?: Clic...

We're reflecting on our 2017 and sharing the most-read articles from each month. This retail-focused summer, those top topics were augmented reality a...

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Website conversions and the 'North Star' metric: Q&A with Subway’s Chad Sanderson
Ecommerce

Website conversions and the 'North Star' metric: Q&A with Subway’s Chad...

6y Mike O'Brien

Website conversions and the 'North Star' metric: Q...

How does the world’s largest restaurant chain make enough sense of its data to drive online conversations? According to Chad Sanderson, Subway's Exper...

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How is AR revolutionizing the in-store experience for retailers?
AR & VR

How is AR revolutionizing the in-store experience for retailers?

7y Tereza Litsa

How is AR revolutionizing the in-store experience ...

Augmented reality has turned out to be a growing trend in marketing. As retailers experiment with it, can it change the in-store experience? Read More...

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What physical retail brands can learn from pure play e-tailers
Ecommerce

What physical retail brands can learn from pure play e-tailers

7y Isabelle Ohnemus

What physical retail brands can learn from pure pl...

Despite brick-and-mortar stores seeing a decline due to new customers’ shopping behaviors, physical retailers and ecommerce providers can benefit from...

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The battle for retail (or why Amazon acquired Whole Foods)
Disruptive MarTech

The battle for retail (or why Amazon acquired Whole Foods)

7y Chris Camps

The battle for retail (or why Amazon acquired Whol...

Retail is at war. On one side sit historic brick-and-mortar stores, built from the ground up to become titans of industry. On the other, ecommerce ins...

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How "interactive realities" are enhancing the fashion shopping experience
AR & VR

How "interactive realities" are enhancing the fashion shopping experience

7y Isabelle Ohnemus

How "interactive realities" are enhancing the fash...

The fashion industry is not exempt from the appeal of interactive realities, such as virtual and augmented reality, which promise to change the face o...

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Eight ways that brick-and-mortar retailers are succeeding with omnichannel
Ecommerce

Eight ways that brick-and-mortar retailers are succeeding with omnichannel

7y Al Roberts

Eight ways that brick-and-mortar retailers are suc...

Retailers operating 'brick and mortar' physical stores are facing unprecedented challenges in the digital age. But some retailers are finding ways to ...

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American Apparel: driving customer centricity in an omnichannel world
Acquisition

American Apparel: driving customer centricity in an omnichannel world

8y Sophie Loras

American Apparel: driving customer centricity in a...

American Apparel's chief digital officer discussed the future of retail, the importance of delivering value to the consumer, and strategies for an IoT...

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What's holding back CMOs in Asia?
Asia

What's holding back CMOs in Asia?

8y Sophie Loras

What's holding back CMOs in Asia?

APAC-based chief marketing officers meeting for an exclusive breakfast at ClickZ Live Hong Kong, have outlined some of the key challenges inhibiting t...

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Why China remains a key market for online retailers
Asia

Why China remains a key market for online retailers

8y Sophie Loras

Why China remains a key market for online retailer...

Despite major regulatory changes to China's ecommerce cross-border trade earlier this year, experts say the channel should still be included in an eco...

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What's so great about digital marketing anyway?
Asia

What's so great about digital marketing anyway?

8y Sophie Loras

What's so great about digital marketing anyway?

Do you work in digital marketing and do you love it? Are you new to the industry and feeling overwhelmed by it? Either way, all this constant change m...

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Five reasons why China is a role model for digital innovation
Asia

Five reasons why China is a role model for digital innovation

8y Sophie Loras

Five reasons why China is a role model for digital...

In addition to being the world's largest ecommerce market, China is rapidly establishing itself as a hub for technological innovation around mobile so...

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How Moleskine is building a loyal customer base in China one experience at a time
Asia

How Moleskine is building a loyal customer base in China one experience at ...

8y Sophie Loras

How Moleskine is building a loyal customer base in...

Moleskine's loyalty and brand building strategy for the Chinese market is long-term and incorporates an integrated online and offline element. Read Mo...

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How do I use ecommerce to get my product into China?
Asia

How do I use ecommerce to get my product into China?

8y Sophie Loras

How do I use ecommerce to get my product into Chin...

China's affluent middle class presents a huge opportunity for international brands, but using ecommerce channels to get product into this market requi...

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Why the bricks and mortar retail store is not dead yet
Ecommerce

Why the bricks and mortar retail store is not dead yet

8y Ohad Hecht

Why the bricks and mortar retail store is not dead...

The role of the retail store in today’s digital age is changing, but plays an important step in the overall O2O customer purchase journey. Read More...

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Six cool innovations from this year's Retail Asia Expo
Asia

Six cool innovations from this year's Retail Asia Expo

8y Sophie Loras

Six cool innovations from this year's Retail Asia ...

There was a lot to digest at this week's Retail Asia Expo in Hong Kong, and the best way to contextualize some of it was a visit to the venue's intera...

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Six omnichannel retailing lessons from Dr. Martens, UGG and VIP.com
Asia

Six omnichannel retailing lessons from Dr. Martens, UGG and VIP.com

8y Sophie Loras

Six omnichannel retailing lessons from Dr. Martens...

How can retail brands develop an omnichannel strategy for market entry into China? This was the focus of an ecommerce panel at this week's Retail Asia...

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Five ways brands can prepare for a rebound in China's retail sector
Asia

Five ways brands can prepare for a rebound in China's retail sector

8y Sophie Loras

Five ways brands can prepare for a rebound in Chin...

PwC is forecasting 2017 as a turning point for the retail and consumer products sector in China and Hong Kong, as the industry grapples with the disru...

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Google AdWords launches new features for a mobile-first world
Display Advertising

Google AdWords launches new features for a mobile-first world

8y Sophie Loras

Google AdWords launches new features for a mobile-...

Google has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile. Read More...

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How Coach and Moleskine use WeChat for ecommerce
Asia

How Coach and Moleskine use WeChat for ecommerce

8y Sophie Loras

How Coach and Moleskine use WeChat for ecommerce

WeChat started out as a social messaging app but has become an essential part of an integrated online and offline (O2O) ecommerce strategy for brands ...

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