As virtual reality becomes more accessible, it's getting out of its novelty phase. But could it disrupt e-commerce? A very cool experience at CES in Vegas makes us think that it could, but industry experts see both sides.
A year after ad executives from major agencies and brands gave their best bet on industry trends for 2015, do they still agree with themselves at the end of the year?
This past November, Pizza Hut, NYC & Company, Upworthy, and others made significant changes within their digital marketing departments by recruiting and promoting executives.
This is a roundup of new hires and promotions in the digital marketing industry during March of 2015.
This is a roundup of new hires and promotions in the digital marketing industry during January of 2015.
Global advertising group Publicis has added Sapient to its list of agencies, purchasing the company on Monday in an all-cash transaction in hopes of beefing up its digital offerings.
The new programmatic YouTube media optimization platform from Pixability means that many of the world's biggest brands will be shifting their budget from TV to online video.
This is a roundup of new hires and promotions in the digital marketing industry during July.
The tech giant has released its own programmatic ad exchange for video ads.
Telling the future has never been easy, but one clear way to make some strong guesses is to look at how those who have some sway over the ways and means of advertising are using that power to make some changes.