Social networks are maturing and evolving by answering the need to monetize the value they are creating. Brands need to mature and evolve, too. Read M...
View articleCarlsberg is conducting a pilot program in Danish bars that asks patrons to post Instagram photos in exchange for extended happy hours. The digital ag...
View articleCadbury created a Google+ community asking consumers to submit recipes using its Crème Egg product. The campaign resulted in a fivefold increase in or...
View articleWhen you rely on search to drive conversions, it's important to convey to your clients to expect the unexpected, both the good and the bad. Read More...
View articleAccording to panelists at ClickZ Live New York this week, brands must start with keywords first before implementing competitive monitoring. Brands mus...
View articleThe two new resources will allow customers with LinkedIn account representatives to quantify content marketing influence and guide content strategy. R...
View articleClickZ asks a number of industry leaders what they expect the biggest topics of conversation at this year's South By Southwest will be. Unsurprisingly...
View articleThere are White Hat and Black Hat ways of getting reviews and of skewing these reviews in your favor; decide which kind of method you'll use. Read Mor...
View articleSegmenting your keyphrases and assets might sound simple, but you would be surprised - almost nobody is doing it. Read More...
View articleShulman has held stints at Wunderman, Digitas, and Ford. Read More...
View articleThe "broad" from New York straddled the traditional and Internet agency worlds. Read More...
View articleThe Digital Mad Men and Women of the '90s reigned during the Internet revolution. Read More...
View articleThe first of a series on the men and women of the '90s who started the digital ad revolution. Read More...
View articleCheil USA makes first hires under Lars Bastholm; AKQA promotes Pierre Lipton to ECD. Read More...
View articleMinna Rhee replaces Al DiGuido at Zeta; Organic promotes two; CP+B names top digital creative; and more. Read More...
View articleAKQA adds 15 to media team, Organic creates chilling work for meth project. Read More...
View articleAlso, Virgin America taps Eleven and Mindshare and Organic make senior hires. Read More...
View articlePlus hires and wins at Organic, Davis Elen, and Connelly Digital. Read More...
View article"Ban the Bland" initiative will use online design submissions as a starting point. Read More...
View articleMaximize visibility in local search and on the social web with these insights. Read More...
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