Five insights about the future of programmatic advertising
Digital Advertising

Five insights about the future of programmatic advertising

4y Adam Enfroy

Five insights about the future of programmatic adv...

Programmatic advertising has long been kept on the back burner. Here is a deeper look at programmatic advertising and the trends that could impact its...

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Connecting martech and adtech for improved customer experience
Display Advertising

Connecting martech and adtech for improved customer experience

5y Emily Alford

Connecting martech and adtech for improved custome...

48% of US marketers believed brands deliver excellent customer experiences -- while only 22% of US consumers agreed. Adopting martech that works with ...

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What brands can do to improve ecommerce performance
Ecommerce

What brands can do to improve ecommerce performance

5y Kimberly Collins

What brands can do to improve ecommerce performanc...

Tip #1: optimize your product display pages (PDPs) across non-Amazon retailers. 38% of consumers said they'd leave a site from lack of product content...

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