How do Facebook’s ads drive search traffic?
Paid Search

How do Facebook’s ads drive search traffic?

8y Kevin Lee

How do Facebook’s ads drive search traffic?

How do Facebook’s ads drive search traffic? Read More...

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Should you use Twitter's new conversational ads?
Social

Should you use Twitter's new conversational ads?

8y Tessa Wegert

Should you use Twitter's new conversational ads?

Twitter's conversational ads bring social back to its roots as a communication medium by encouraging more discussions between brands and consumers. Ho...

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Brands drive engagement in Snapchat, Pinterest, and Instagram
Social Media

Brands drive engagement in Snapchat, Pinterest, and Instagram

8y Jasmine Sandler

Brands drive engagement in Snapchat, Pinterest, an...

Snapchat, Pinterest, and Instagram are three distinct networks with three different audiences and one common thread: they excel as visual mediums. Rea...

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What became of 2014's social disruptors?
Social Media

What became of 2014's social disruptors?

8y Mike O'Brien

What became of 2014's social disruptors?

It's been more than a year since ClickZ wrote about the advent of alternative social platforms Ello, Tsū and Bubblews. We though it was time for an up...

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When should you start your holiday marketing?
Ecommerce

When should you start your holiday marketing?

8y Mike O'Brien

When should you start your holiday marketing?

Each year, holiday marketing seems to start earlier and earlier - but is it too early? Use this guide to determine when to start your email, social an...

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Social media: a revolutionary change that is impossible to ignore
Social

Social media: a revolutionary change that is impossible to ignore

8y Bob Cargill

Social media: a revolutionary change that is impos...

Social media is now considered a vital asset to campaign strategy. Brands need to recognize that these communication platforms aren't passing fads; th...

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A beginner's guide to better measuring social ROI
Social

A beginner's guide to better measuring social ROI

8y Himanshu Sareen

A beginner's guide to better measuring social ROI

Since platforms like Facebook and Twitter are considered critical assets to modern campaign strategy, marketers can use these tactics to effectively t...

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9 great examples of content from online retailers
Ecommerce

9 great examples of content from online retailers

8y Graham Charlton

9 great examples of content from online retailers

This examines content marketing strategies of nine e-commerce retailers that effectively promote their brands and assist customers via videos, quizzes...

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How Customers Perceive Your Social Media Challenges
Social

How Customers Perceive Your Social Media Challenges

9y Angie Pascale

How Customers Perceive Your Social Media Challenge...

These four solutions counter common challenges - lack of resources, engagement and revenue, and siloed channel strategies - that arise while cultivati...

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VIDEO: How AIA Is Innovating From the Outside In
Asia

VIDEO: How AIA Is Innovating From the Outside In

9y Sophie Loras

VIDEO: How AIA Is Innovating From the Outside In

Why would insurance giant AIA align itself with an accelerator program for startups in Asia? Alyssa Tam, director, AIA Edge, shares the benefits durin...

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VIDEO: The Brand Is Not the Hero According to Coca-Cola
Asia

VIDEO: The Brand Is Not the Hero According to Coca-Cola

9y Sophie Loras

VIDEO: The Brand Is Not the Hero According to Coca...

In this video, Coca-Cola's director of social media and sustainability, Tim Goudie, talks about the power of social media and the art of content creat...

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