Advertisers will be able to reach Pandora’s 80 million active listeners and automatically purchase the platform’s display inventory across both desktop and mobile.
Greater diversity leads to greater innovation. Facebook's Sheryl Sandberg says we need "to change the dynamic, to make sure women's voices are heard and heeded." She's right.
This is a roundup of new hires and promotions in the digital marketing industry during March of 2015.
Pandora sat down to speak with ClickZ at South by Southwest in Austin, Texas, about connecting with Millennials through better audience targeting.
In part two of our video interview with Matt Van Dalsem, director of global media planning at BlackRock, he shares his insight into social media.
This is a roundup of new hires and promotions in the digital marketing industry during February of 2015.
This is a roundup of new hires and promotions in the digital marketing industry during January of 2015.
The director of product management recently spoke with ClickZ about Pandora's troves of user data, which goes back more than eight years, and how it enhances the music-streaming platform.
Platforms like Pandora, Spotify, and Shazam know a lot about their millions of users. How does this vast amount of data impact the relationship between marketing and music?
The mobile space continues to see growth and innovation as 2014 winds to a close. What can marketers expect to see in 2015?