Why marketing should begin with objectives, not tactics

Strategies Why marketing should begin with objectives, not tactics

2h Sean Brady
Relevance is the goal: Q+A with Dollar Shave Club VP of Customer Strategy Gloria Synn

Strategy & Leadership Relevance is the goal: Q+A with Dollar Shave Club VP of Customer Strategy Gloria Synn

1d Mike O'Brien
Five trends shaping digital transformation in 2019

Digital Transformation Five trends shaping digital transformation in 2019

2w Stacy Martinet
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How brick & click retailers can win with personalization in 2019

Ecommerce How brick & click retailers can win with personalization in 2019

2w Rohan Ayyar
Meet Amplify.ai, the AI-driven software personalizing consumer engagement

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4w Tessa Judge
How Walmart is going all in on artificial intelligence

AI How Walmart is going all in on artificial intelligence

4w Mike O'Brien
How to streamline marketing localization in 7 steps    

Content Marketing How to streamline marketing localization in 7 steps    

1m Matt Harris
Digital marketing strategy 2019: How to take advantage of the latest trends

Digital Marketing Digital marketing strategy 2019: How to take advantage of the latest trends

2m Tereza Litsa
Agile marketing for large scale personalization

Digital Marketing Agile marketing for large scale personalization

2m Boris Toma
"Stores are the new media": Q+A with Adobe's Michael Klein

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2m Mike O'Brien
How to turn your live event data into sales

Data & Analytics How to turn your live event data into sales

2m Emily Alford
How Best Buy, Nordstrom and Nike bring personalization to physical stores

Data & Analytics How Best Buy, Nordstrom and Nike bring personalization to physical stores

3m Mike O'Brien
AI is better than ever, so why is our messaging so far behind?

AI AI is better than ever, so why is our messaging so far behind?

3m Emily Alford
Think AI is just for enterprise? Think again.

AI Think AI is just for enterprise? Think again.

3m Emily Alford
Why all the hype around AI in marketing?

AI Why all the hype around AI in marketing?

3m Kimberly Collins
Using AI to personalize your marketing strategy

AI Using AI to personalize your marketing strategy

4m Kimberly Collins
Walmart is the world's largest retailer. Is it also one of the most innovative?

Strategy & Leadership Walmart is the world's largest retailer. Is it also one of the most innovative?

4m Mike O'Brien
3 ways AI brings personalization to marketing

AI 3 ways AI brings personalization to marketing

4m Emily Alford
Customers love shopping in-store but still expect connected experiences

Digital Marketing Customers love shopping in-store but still expect connected experiences

4m Emily Alford
How using a CDP can solve challenges in data activation and personalization

Data & Analytics How using a CDP can solve challenges in data activation and personalization

4m Kai Vollhardt
Amazon is on track to dominate apparel sales. What's next for retailers?

Ecommerce Amazon is on track to dominate apparel sales. What's next for retailers?

4m Mike O'Brien
What makes Target so popular among Gen Z consumers?

Ecommerce & Sales What makes Target so popular among Gen Z consumers?

4m Mike O'Brien
What makes Pinterest so shoppable?: Q&A with Product Manager Tim Weingarten

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5m Mike O'Brien
Start predicting intent at any moment in the customer journey

Digital Transformation Start predicting intent at any moment in the customer journey

5m Brian Solis
How the new 4Ps of digital will transform your marketing

Digital Marketing How the new 4Ps of digital will transform your marketing

5m Emily Alford
Netflix tests ads between episodes: Just a test or are they here to stay?

Media & Publishing Netflix tests ads between episodes: Just a test or are they here to stay?

6m Mike O'Brien
Technology enables brands to evolve their loyalty programs

Strategy & Leadership Technology enables brands to evolve their loyalty programs

6m Mike O'Brien
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