Sprinklr analyzed data from 18 retailers' social feeds, and ranked them based on impressions and engagement. The Home Depot was the clear winner, beat...
View articleShareThis’s new report shows that Facebook overtook Pinterest, Twitter, and Reddit in terms of sharing activity during the fourth quarter of last year...
View articleAs Twitter moves into video, following Facebook, Instagram, and Pinterest, here is what it means for marketers. Read More...
View articleComparing the user bases of five social networks in the U.S., eMarketer found that Instagram use is growing the fastest, while more and more senior ci...
View articleWhat do Facebook, Twitter, Instagram, LinkedIn, and Pinterest have in store for the coming year? Read on to find out. Read More...
View articleAs part of its new fitness-focused social media marketing, Kohl's is giving gift cards to bloggers who will write about their products. But is there a...
View articleIBM’s latest holiday benchmark data shows that mobile accounts for 57 percent of all online traffic and 35 percent of all online sales for Christmas 2...
View articleWe consulted with industry leaders about what digital marketers should focus on in the coming year. Take a look at their expert tips and predictions. ...
View articleThe Zoomingdales campaign, named for the act of zooming in, features large Instagram photo mosaics made up of smaller photos, which link back to the B...
View articleGoogle may be speaking to retailers about a Buy button, shortly after its chief rival pushed harder into search with Amazon Travel. Meanwhile, Pintere...
View articleIn addition to a new set of Vine videos, the home improvement chain is using Instagram videos as trailers for its DIY projects that are popular posts ...
View articleAs the social commerce sector continues to grow, make sure you're working these tips into your online retail strategy to stay competitive. Read More...
View articleShareThis’ new consumer sharing behavior report reveals that travel shares generate more click-backs than other types of content. Read More...
View articleLooking at online shopping trends from Thanksgiving, Black Friday, and Cyber Monday, Adobe and IBM found a significant jump from last year, particular...
View articleThis holiday season, real-time analytics could help marketers keep up with the successes (or failures) of their campaigns, and make the necessary adju...
View articleAlthough a small percentage of consumers actively share content on the Internet, those sharers are extremely active and could prove to be valuable tar...
View articleFacebook accounts for the year's largest share of referral traffic, and Pinterest is a distant second. Meanwhile, Twitter has seen its referral traffi...
View articlePinterest's head of online sales and operations has four tips for leveraging the platform to push your brand’s products. Read More...
View articleThe beauty brand’s new e-commerce site seeks to improve both the representative and consumer experience. Read More...
View articleImages have a powerful impact on the way consumers interact with the Web, so marketers need to be aware of the importance of visual aspects when desig...
View articleThese strategies can help you harness the power of social media to boost your sales, especially during the holiday season. Read More...
View articleThe group vice president of digital media and multicultural marketing at Macy's speaks to ClickZ about social media, in-store marketing, and more. Rea...
View articleA new consumer report from ShareThis suggests that Millennials’ sharing activity on social media is directly connected to their buying behavior. Read ...
View articleSuccessful businesses not only tell a good story, they also 'do' a good story. Here are some examples of 'storydoers' and how you can spot them. Read ...
View articleBIA/Kelsey’s new study shows that small and medium businesses now use social more than any other media platform for business purposes. Read More...
View articleThese methods for engaging customers via social media are tailored for health-focused brands, but can really be implemented by any company to help boo...
View articleFollowing a summer of social commerce initiatives, Twitter is taking the opposite of Facebook's approach and testing its new Buy button on accounts wi...
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