It’s time to re-evaluate your marketing automation stack
AI & Automation

It’s time to re-evaluate your marketing automation stack

4y David Greenberg

It’s time to re-evaluate your marketing automation...

David Greenberg, SVP of Marketing at Act-On Software, shows when it’s time for companies to re-evaluate their marketing automation stack (to avoid loc...

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Exponea clarifies the differences between CDPs, DMPs and CRMs
Analytics

Exponea clarifies the differences between CDPs, DMPs and CRMs

4y Jacqueline Dooley

Exponea clarifies the differences between CDPs, DM...

Exponea, a Customer Data Platform provider, created a cheat sheet that helps define and clarify three common marketing technologies: CDPs, DMPs and CR...

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Think AI is just for enterprise? Think again.
AI & Automation

Think AI is just for enterprise? Think again.

5y Emily Alford

Think AI is just for enterprise? Think again.

Many businesses, especially SMBs, mistakenly believe that AI is only for enterprise. Here are AI use cases for businesses of all sizes. Read More...

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12 tips for content marketing from an SEO perspective
Content

12 tips for content marketing from an SEO perspective

6y dinesh

12 tips for content marketing from an SEO perspect...

Many of us probably think of SEO as something which is done after the fact: you create your copy, then you think about how to optimize it. But at a re...

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12 tips for content marketing from an SEO perspective
Content

12 tips for content marketing from an SEO perspective

8y Rebecca Sentance

12 tips for content marketing from an SEO perspect...

The 10 types of content and experience platforms: Which are best for your business? How can you create content marketing which works for search, righ...

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Should publishers and content marketers be playing the platform game?
Content

Should publishers and content marketers be playing the platform game?

8y Rebecca Sentance

Should publishers and content marketers be playing...

The early 2000s saw the advent of platforms on the web: somewhere that bloggers and publishers could host their content without having to worry about ...

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