And how I warned about this just before the NSA PRISM scandal broke.
There are plenty of jobs here in the digital marketing industry, but no college graduates with any real skills.
The Olympics and the U.S. presidential election led to a year-over-year jump in third quarter ad spend, according to a recent study by Nielsen.
Don't miss out on the opportunity to win by ignoring the customer intelligence at your fingertips.
The 2012 election was a wake-up call: this market may not be what you think.
How to use broadcast mediums as sparks of conversation and social, digital, and interactive mediums to fan that spark into the flame of action.
An overview of how U.S. presidential candidates have invested in mobile, social media, and online advertising in their election campaigns.
Voters can check out election results, polling station locations, and even social sentiment analysis offered by the major U.S. search engines today. Plus, YouTube has urged voters to document their vote and submit to the video-sharing site.
Political advocacy group MoveOn.org sought to rock the liberal vote at the eleventh hour with the launch late last week of Vote Buddy, a Facebook app that lets people encourage their friends to vote.
What better way to get out the youth vote than by encouraging them to register using their mobile phones? For the November 2012 elections, Rock the Vote created a campaign combining traditional and digital out-of-home media to let people register while they're waiting for the bus.