Media Firm Co-opts Obama's $40 Twitter Effort
Marketing

Media Firm Co-opts Obama's $40 Twitter Effort

12y Kate Kaye

Media Firm Co-opts Obama's $40 Twitter Effort

RT America, part of RT Network, is running a promoted tweet that shows up in searches for "#40dollars." Read More...

View article
Dems Continue Anti-Romney Web Attack as Candidates Slam Gingrich
Marketing

Dems Continue Anti-Romney Web Attack as Candidates Slam Gingrich

12y Kate Kaye

Dems Continue Anti-Romney Web Attack as Candidates...

GOP primary hopefuls are attacking Newt Gingrich, but online efforts from the Democrats still target Romney. Read More...

View article
2012 Campaign Video: DNC
Marketing

2012 Campaign Video: DNC

12y Kate Kaye

2012 Campaign Video: DNC

The latest 2012 Campaign Videos from the DNC. Read More

View article
Get the latest analysis and reports delivered to your inbox daily
Paul Video Ads Attack Gingrich in New Hampshire
Marketing

Paul Video Ads Attack Gingrich in New Hampshire

12y Kate Kaye

Paul Video Ads Attack Gingrich in New Hampshire

Campaign also runs anti-Gingrich ads in Iowa. Read More...

View article
RNC Moves Voter Data Outside to Compete With Democrats
Marketing

RNC Moves Voter Data Outside to Compete With Democrats

12y Kate Kaye

RNC Moves Voter Data Outside to Compete With Democ...

Data Trust is now managing the RNC's voter database, allowing the party to collect fresh data for fundraising from groups like American Crossroads. Re...

View article
Perry Pushes Iowa Faith Message on Pandora and Facebook
Marketing

Perry Pushes Iowa Faith Message on Pandora and Facebook

12y Kate Kaye

Perry Pushes Iowa Faith Message on Pandora and Fac...

Rick Perry is strengthening his digital campaign. Read More...

View article
Perry Looks to Lasso Cain Supporters With Facebook Ads
Marketing

Perry Looks to Lasso Cain Supporters With Facebook Ads

12y Kate Kaye

Perry Looks to Lasso Cain Supporters With Facebook...

GOP hopeful joins Newt Gingrich in running ads that aim to wrangle Cain supporters. Read More...

View article
Rick Perry and Dems Use Same Footage in Anti-Romney Videos
Marketing

Rick Perry and Dems Use Same Footage in Anti-Romney Videos

12y Kate Kaye

Rick Perry and Dems Use Same Footage in Anti-Romne...

The same footage and quotes are serving anti-Romney goals of Republican Rick Perry and the Democratic Party. Read More...

View article
2012 Campaign Video: Buddy Roemer
Marketing

2012 Campaign Video: Buddy Roemer

12y Kate Kaye

2012 Campaign Video: Buddy Roemer

Produced videos from the Buddy Roemer 2012 campaign. Read More...

View article
Web Ads Drove Ed Lee '2 Legit' Video to Actual Voters
Marketing

Web Ads Drove Ed Lee '2 Legit' Video to Actual Voters

12y Kate Kaye

Web Ads Drove Ed Lee '2 Legit' Video to Actual Vot...

A group supporting newly-elected San Francisco Mayor used online ads to be sure voters saw viral hit. Read More...

View article
Conservative Group's Video Ads Push Balanced Budget Amendment
Marketing

Conservative Group's Video Ads Push Balanced Budget Amendment

12y Kate Kaye

Conservative Group's Video Ads Push Balanced Budge...

American Action Network is targeting video, display, and search ads to conservatives in key 2012 swing states and districts. Read More...

View article
Only a 'Punk' Wouldn't Volunteer for Ron Paul, Says New Video
Marketing

Only a 'Punk' Wouldn't Volunteer for Ron Paul, Says New Video

12y Kate Kaye

Only a 'Punk' Wouldn't Volunteer for Ron Paul, Say...

Quirky Ron Paul video promotes a "Phone bankers for Ron Paul" Facebook group. Read More...

View article
Republican Digital Evangelist Finn Joins Twitter in D.C.
Data insights

Republican Digital Evangelist Finn Joins Twitter in D.C.

12y Kate Kaye

Republican Digital Evangelist Finn Joins Twitter i...

As head of strategic partnerships, Finn will work alongside former Google political ad sales head Peter Greenberger. Read More...

View article
Tea Party Videos Take Aim at Occupy Wall Street
Marketing

Tea Party Videos Take Aim at Occupy Wall Street

13y Kate Kaye

Tea Party Videos Take Aim at Occupy Wall Street

FreedomWorks is using the Occupy Wall Street movement to galvanize anti-Obama support. Read More...

View article
Herman Cain Uses SEM to Battle Sex Scandals
Marketing

Herman Cain Uses SEM to Battle Sex Scandals

13y Christopher Heine

Herman Cain Uses SEM to Battle Sex Scandals

Search and display ads counter allegations. Read More...

View article
Should Herman Cain Counter Sex Scandal in Web Ads?
Marketing

Should Herman Cain Counter Sex Scandal in Web Ads?

13y Kate Kaye

Should Herman Cain Counter Sex Scandal in Web Ads?

Digital political consultants weigh in. Read More...

View article
2012 Campaign Video: Priorities USA
Marketing

2012 Campaign Video: Priorities USA

13y Kate Kaye

2012 Campaign Video: Priorities USA

The latest produced video from Obama-supporting super PAC, Priorities USA. Read More...

View article
Videos Aimed At Romney Signal Digital Spending by Outside Groups
Marketing

Videos Aimed At Romney Signal Digital Spending by Outside Groups

13y Kate Kaye

Videos Aimed At Romney Signal Digital Spending by ...

A new video from Democratic independent expenditure group Priorities USA takes aim at Mitt Romney. Read More...

View article
The Impact of the 2012 Election on the Digital Media Landscape
Media

The Impact of the 2012 Election on the Digital Media Landscape

13y Jessica Richards

The Impact of the 2012 Election on the Digital Med...

With so much online election activity early on, digital media professionals should be planning ahead. Read More...

View article
The Other Side of Social
Marketing

The Other Side of Social

13y Giovanni Rodriguez

The Other Side of Social

It's not just about the technology. And Latinos have something to say about that. Read More...

View article
Romney Co-opts Perry TV Buy with Search Ads
Marketing

Romney Co-opts Perry TV Buy with Search Ads

13y Kate Kaye

Romney Co-opts Perry TV Buy with Search Ads

Romney backs Perry's TV buy in Iowa with targeted anti-Perry search ads. Read More...

View article
Romney Still Leads GOP Field in Online Ad Spending
Marketing

Romney Still Leads GOP Field in Online Ad Spending

13y Kate Kaye

Romney Still Leads GOP Field in Online Ad Spending

Still, Obama and the DNC are far outspending Republican presidential hopefuls. Read More...

View article
Bachmann's Digital Agency Worked With Rival GOP Candidate
Marketing

Bachmann's Digital Agency Worked With Rival GOP Candidate

13y Kate Kaye

Bachmann's Digital Agency Worked With Rival GOP Ca...

Bachmann's social media adviser runs a digital agency that was working simultaneously with the Roemer campaign. Read More...

View article
Cain Has Shown Dedication to Web Video from Start
Marketing

Cain Has Shown Dedication to Web Video from Start

13y Kate Kaye

Cain Has Shown Dedication to Web Video from Start

The Herman Cain campaign may have spent as much as $175,000 this year on web video production. Read More...

View article
Obama and DNC Spent $5 Million on Web Ads This Year
Marketing

Obama and DNC Spent $5 Million on Web Ads This Year

13y Kate Kaye

Obama and DNC Spent $5 Million on Web Ads This Yea...

Obama's reelection campaign spent around $2 million alone on web ads in the recent quarter. Read More...

View article
The Rise of Political Video Advertising
Marketing

The Rise of Political Video Advertising

13y Kate Kaye

The Rise of Political Video Advertising

Political campaigns have begun to recognize the value of video for persuasion. Read More...

View article
ClickZ Politics Downloads
Marketing

ClickZ Politics Downloads

13y Kate Kaye

ClickZ Politics Downloads

Learn about political video advertising and digital campaigns in these free resources from ClickZ Politics! Read More...

View article
1 4 5 6 7 8 10