Pepto Says Big Shift From TV to Digital Increased Sales
Social

Pepto Says Big Shift From TV to Digital Increased Sales

13y Idris Nagri

Pepto Says Big Shift From TV to Digital Increased ...

Cinco de Mayo campaign underscores how the brand's ad spend is now driven by online. Read More...

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SheSpeaks, Women Consumers Listen
Media

SheSpeaks, Women Consumers Listen

13y Idris Nagri

SheSpeaks, Women Consumers Listen

With the "launching pad" SheSpeaks, brands can come away with invaluable insight into their products and an entire community of advocates at their dis...

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Funding Fuels Tudou's Branded Original Video Plans
Media

Funding Fuels Tudou's Branded Original Video Plans

14y Idris Nagri

Funding Fuels Tudou's Branded Original Video Plans

China's video sharing platform plans revenue model based on branded original content. Read More...

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