5 reasons CMOs should get behind ads.txt

Digital Advertising 5 reasons CMOs should get behind ads.txt

6m Al Roberts
Looking back on 2017: ClickZ's most popular articles from January, February and March

Digital Marketing Looking back on 2017: ClickZ's most popular articles from January, February and March

7m Mike O'Brien
Are we about to enter an era of ad transparency?

Display Advertising Are we about to enter an era of ad transparency?

8m Al Roberts
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Blockchain: Reshaping advertising, removing fraud, rebuilding trust

Blockchain Blockchain: Reshaping advertising, removing fraud, rebuilding trust

8m Jeremy Epstein
Q&A: GetIntent's George Levin on transparency in adtech

Display Advertising Q&A: GetIntent's George Levin on transparency in adtech

1y Rebecca Sentance
Top three programmatic trends in 2017

Digital Advertising Top three programmatic trends in 2017

2y Daniel Surmacz
What are the biggest obstacles to programmatic advertising?

Data-Driven Marketing What are the biggest obstacles to programmatic advertising?

2y Rebecca Sentance
What do China's new online advertising rules mean for marketers?

Asia What do China's new online advertising rules mean for marketers?

2y Sophie Loras
Can advertisers make the walled gardens hand over their keys?

Publishing Can advertisers make the walled gardens hand over their keys?

2y Merrily McGugan
Facebook's Live Rail pullback leaves publishers needing true partners

Publishing Facebook's Live Rail pullback leaves publishers needing true partners

2y Frank Sinton
Report: Alphabet leads Zenith Global Media Owners list but Asia makes waves

Asia Report: Alphabet leads Zenith Global Media Owners list but Asia makes waves

2y Sophie Loras
The current state of video viewability in China

Asia The current state of video viewability in China

2y Charlie Wang
Why predictive behavioral analytics will forever change retargeting

Data-Driven Marketing Why predictive behavioral analytics will forever change retargeting

2y Jay Marwaha
Programmatic 101: Everything you need to know but were too afraid to ask

Asia Programmatic 101: Everything you need to know but were too afraid to ask

2y Sophie Loras
Viewability has much more gray area than you realize [Study]

Ad Industry Metrics Viewability has much more gray area than you realize [Study]

2y Mike O'Brien
NewFronts News: YouTube adds to Google Premium

Publishing NewFronts News: YouTube adds to Google Premium

2y Mike O'Brien
Ad buying: a glossary of key terms and acronyms

Media Buying Ad buying: a glossary of key terms and acronyms

2y Mike O'Brien
Why programmatic video is the next big thing in APAC (and what brands should do about it)

Asia Why programmatic video is the next big thing in APAC (and what brands should do about it)

2y Andy Radovic
China's real-time bidding for video programmatic is a myth

Asia China's real-time bidding for video programmatic is a myth

2y Charlie Wang
How to use data from ad tech and martech for display ads

Analytics How to use data from ad tech and martech for display ads

2y Ohad Hecht
Programmatic advertising: four false barriers to entry

Media Buying Programmatic advertising: four false barriers to entry

2y Richard Burns
How to clobber your competition using these three P's

Strategies How to clobber your competition using these three P's

2y Michael Della Penna
Six of our favorite stats of the week from APAC

Asia Six of our favorite stats of the week from APAC

2y Sophie Loras
How well do agencies really understand programmatic?

Insights How well do agencies really understand programmatic?

2y Yuyu Chen
It’s time to make online ads good again; the industry depends on it

Marketing It’s time to make online ads good again; the industry depends on it

2y Tessa Wegert
Programmatic TV: on the bench or just warming up?

Campaigns Programmatic TV: on the bench or just warming up?

2y Eric Wheeler
Ad fraud continues to cost brands billions

Ad Industry Metrics Ad fraud continues to cost brands billions

3y Mike O'Brien
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