For publishers, the pandemic closed an advertising door and opened a window
Digital Advertising

For publishers, the pandemic closed an advertising door and opened a window

3y Kevin Roy

For publishers, the pandemic closed an advertising...

Kevin Roy, Associate Product Marketing Manager at Impact, shows why content commerce is the future of publishers revenue. Read More...

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How publishers can adapt in times of COVID-19
Digital Advertising

How publishers can adapt in times of COVID-19

4y Shrikant R Kale

How publishers can adapt in times of COVID-19

Shrikant R Kale, co-founder of iZooto, shows how publishers can adapt and find new opportunities in times of COVID-19. Read More...

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Can publishers alliances be the future for digital advertising?
Data insights

Can publishers alliances be the future for digital advertising?

4y Richard Foster

Can publishers alliances be the future for digital...

InfoSum's Richard Foster argues for a new approach to data that ensures a flexible and collaborative working relationship between publishers and adver...

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Blockchain 101: AdLedger, IBM and Salon Media team up to make sure marketers understand the technology
Blockchain

Blockchain 101: AdLedger, IBM and Salon Media team up to make sure marketer...

6y Mike O'Brien

Blockchain 101: AdLedger, IBM and Salon Media team...

Blockchain has tremendous power to be a catalyst in cleaning up the digital advertising landscape—but only if companies understand how it works. AdLed...

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Augmented reality, outer space and emerging technology: How USA TODAY is revolutionizing journalism
AR & VR

Augmented reality, outer space and emerging technology: How USA TODAY is re...

6y Mike O'Brien

Augmented reality, outer space and emerging techno...

While many publishers struggle to look past ad revenue, USA TODAY embraces emerging technology. A new augmented reality app allows users to experience...

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Stats of the week: All about mobile apps
Ad Industry Metrics

Stats of the week: All about mobile apps

8y Mike O'Brien

Stats of the week: All about mobile apps

What do 11, 15, -42 and 1 (and 5) have in common? They're all big numbers from the past week in digital for Pandora, Apple, Facebook, and Chick-fil-A....

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How Snapchat is becoming more appealing to publishers
Media

How Snapchat is becoming more appealing to publishers

8y Tereza Litsa

How Snapchat is becoming more appealing to publish...

Snapchat is becoming more serious about becoming a publishing platform that will appeal both to new users, but also popular media publishers. Snapchat...

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