Salesforce Tries Content Management With Site.com
Media

Salesforce Tries Content Management With Site.com

12y Shaun Nichols

Salesforce Tries Content Management With Site.com

Unveils web publishing platform. Read More...

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SXSW Video: Cheezburger CEO Talks Monetization
Media

SXSW Video: Cheezburger CEO Talks Monetization

12y Christopher Heine

SXSW Video: Cheezburger CEO Talks Monetization

Ben Huh describes how LOLcats, FAIL Blog and Cheezburger's other sites have captured ad budgets. Read More...

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Nielsen Report: Blogs Still on the Rise
Data insights

Nielsen Report: Blogs Still on the Rise

12y Susan Kuchinskas

Nielsen Report: Blogs Still on the Rise

Women and moms dominate the blogosphere, which now includes 181 million sites and pages globally. Read More...

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Cosmopolitan Latest Mag to Hit 100K Digital Subs
Data insights

Cosmopolitan Latest Mag to Hit 100K Digital Subs

12y Douglas Quenqua

Cosmopolitan Latest Mag to Hit 100K Digital Subs

The Economist and National Geographic surpassed the milestone in 2011. Read More...

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For Newspapers, Uneven Progress Toward Digital Profits
Ad Industry Metrics

For Newspapers, Uneven Progress Toward Digital Profits

12y Douglas Quenqua

For Newspapers, Uneven Progress Toward Digital Pro...

For every dollar made in digital, newspapers are losing $7 in print ads, according to a Pew study Read More...

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4 Ways Marketers Can Better Connect With Men, Women Online
Media

4 Ways Marketers Can Better Connect With Men, Women Online

12y Mike Dodge

4 Ways Marketers Can Better Connect With Men, Wome...

When it comes to consuming content online, gender stereotypes remain strong. Vive la difference. Read More...

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33Across and Tynt Team Up to Extend Social Graph Insights
Social

33Across and Tynt Team Up to Extend Social Graph Insights

12y Susan Kuchinskas

33Across and Tynt Team Up to Extend Social Graph I...

Tynt helps publishers understand how users share their content. Read More...

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5 Reasons Why RTB Is Not About Price
Display Advertising

5 Reasons Why RTB Is Not About Price

12y Matt Harty

5 Reasons Why RTB Is Not About Price

Consider these five ways to be smarter in how you do online marketing through real-time bidding. Read More...

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Newspapers Boost Mobile Traffic
Data insights

Newspapers Boost Mobile Traffic

12y ClickZ Stats Staff

Newspapers Boost Mobile Traffic

The NAA reported an uptick in mobile pageviews in September. Read More...

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Time Inc. Hires Digitas' Lang as CEO, Pointing to Digital Evolution
Media

Time Inc. Hires Digitas' Lang as CEO, Pointing to Digital Evolution

12y Christopher Heine

Time Inc. Hires Digitas' Lang as CEO, Pointing to ...

Takes reins at publishing house in January. Read More...

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How to Effectively Scale: 5 Steps From an Insider's Perspective
Display Advertising

How to Effectively Scale: 5 Steps From an Insider's Perspective

13y Matt Jessell

How to Effectively Scale: 5 Steps From an Insider'...

Why it makes sense for publishers to be involved with tailoring a marketing campaign's message. Read More...

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More Monetization: Extract the Most Value From Your Site
Display Advertising

More Monetization: Extract the Most Value From Your Site

13y Nicolle Pangis

More Monetization: Extract the Most Value From You...

Online publishers can improve their bottom line by taking these steps. Read More...

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7 Radical Disruptions to Business
Marketing

7 Radical Disruptions to Business

13y Sean Carton

7 Radical Disruptions to Business

Trends that rocked business as we know it. Read More

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What's New in Lifestyle Publications
Media

What's New in Lifestyle Publications

13y Tessa Wegert

What's New in Lifestyle Publications

One site delivers a beauty high and the other, a sweet experience. Read More...

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When Is a Magazine Not a Magazine?
Media

When Is a Magazine Not a Magazine?

13y Jeanniey Mullen

When Is a Magazine Not a Magazine?

Aren't we better off looking at ways to capitalize on the benefits a digital magazine can offer, rather than reinvent them? Read More...

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Random House Buys Digital Agency With Mobile Focus
Media

Random House Buys Digital Agency With Mobile Focus

13y Kate Kaye

Random House Buys Digital Agency With Mobile Focus

Random House owner Bertelsmann has purchased Smashing Ideas, which specializes in putting books on devices like the iPad. Read More...

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Always Play the Trifecta
Media

Always Play the Trifecta

13y Jeanniey Mullen

Always Play the Trifecta

If you are in digital publishing, you have three powerful forces that all play a role in defining what your strategy should be, and how to best drive ...

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About.com Looks for Brand Amigos With 'En Español'
Marketing

About.com Looks for Brand Amigos With 'En Español'

13y Christopher Heine

About.com Looks for Brand Amigos With 'En Español'

Publisher introduces ad-supported Spanish-language site. Read More...

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Leveraging the Power of Takeover Ads
Media

Leveraging the Power of Takeover Ads

13y Tessa Wegert

Leveraging the Power of Takeover Ads

Ralph Lauren recently launched a memorable digital campaign that has left a favorable impression on the brand and publisher site. Read More...

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Yawning Increases Time Spent With E-mail 12X
Email

Yawning Increases Time Spent With E-mail 12X

13y Jeanniey Mullen

Yawning Increases Time Spent With E-mail 12X

The average person spends five years of her life waiting in lines – and thanks to mobile devices, that's created an opportunity for marketers. Read Mo...

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Forbes Media's Publishing Mashup: Ad Blogs
Marketing

Forbes Media's Publishing Mashup: Ad Blogs

14y Anna Maria Virzi

Forbes Media's Publishing Mashup: Ad Blogs

Advertisers can produce a blog on Forbes.com, connecting directly to readers. Will readers buy that? Read More...

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Confessions From the Digital New World
Data insights

Confessions From the Digital New World

14y Brian Massey

Confessions From the Digital New World

A look at the issues that created the great ocean between the digital world and the print world, as well as a look at those places where we have natur...

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Boston Globe to Split into Free and Paid Sites
Media

Boston Globe to Split into Free and Paid Sites

14y Susan Kuchinskas

Boston Globe to Split into Free and Paid Sites

Fifteen-year-old Boston.com will incorporate social media and even more shopping and classifieds. Read More...

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Do We Need More Ad Units?
Media

Do We Need More Ad Units?

14y Tessa Wegert

Do We Need More Ad Units?

The PageGrabber, a new twist on the takeover ad, joins a collection of units introduced this past year. Are new units an indulgence or a necessity? Re...

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NPR Takes Small Sponsorship Steps in Local ARGO Project
Display Advertising

NPR Takes Small Sponsorship Steps in Local ARGO Project

14y Kate Kaye

NPR Takes Small Sponsorship Steps in Local ARGO Pr...

The project launched today with 12 local sites affiliated with NPR stations, each dedicated to a topic of local significance with national implication...

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USA Today Restructures to Focus on Digital Products
Media

USA Today Restructures to Focus on Digital Products

14y Douglas Quenqua

USA Today Restructures to Focus on Digital Product...

Layoffs will hit 9 percent of staff, and paper will restructure to focus on Web and mobile. Read More...

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Breaking Media CEO Jonah Bloom Leaves
Media

Breaking Media CEO Jonah Bloom Leaves

14y Kate Kaye

Breaking Media CEO Jonah Bloom Leaves

CEO of the hyper-niche digital publisher, along with former AdAge colleague Matt Creamer, have left Breaking Media. Read More...

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