As we dive into the new year, here's a rundown of the top five social media platforms in China. Read More...
View articleAsia has a thriving and innovative digital landscape that goes well beyond the traditional social media and e-commerce platforms of the West. Read Mor...
View articleFacebook leads the pack, but other social media platforms, especially coming from China, are the ones to watch going forward. Read More...
View articleChina, Asia, and now what we call APAC have been ahead of the game throughout history and still are in so many big ways in digital. So, let us learn a...
View articleCloud computing and big data intelligence were key themes at the Baidu Tech Conference this year as the search giant looks to dominate China's nascent...
View articleOptimize your CRM campaign with these location-based tactics. Read More...
View articleChina has domestic social websites and platforms similar to established Western sites leading to high adoption and consumption of social media in the ...
View articleHere's how you can tell if a proposed strategy is effective or not. Read More...
View articleFacebook may team up with Baidu, China's largest search engine, to launch a social network in the country, according to news reports. Read More...
View articleUsing one of China's largest food manufacturers, COFCO, as a case study to demonstrate successful social marketing in the country. Read More...
View articleEmail marketers face various challenges in China: acquiring quality databases, low open and delivery rates, spam, and more. Consider these rules befor...
View articleHow brand managers, marketers, and agencies must understand how to use new social tools. Consider these three examples. Read More...
View articleSocial networking, group buying, and smartphones are not 'new' ideas, though they are all maturing. Read More...
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