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    What's the next chapter of the marketing story within sales relationships?
    Educating leadership

    What's the next chapter of the marketing story within sales relationships?

    2y Katrina Klier

    What's the next chapter of the marketing story wit...

    How sales and marketing leaders can achieve better integration and drive person-to-person interactions through strategy, process, and martech Read Mor...

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    Funnel vision: the dangerous trap of lead stages
    Commerce & Sales

    Funnel vision: the dangerous trap of lead stages

    3y Norman Guadagno

    Funnel vision: the dangerous trap of lead stages

    Norman Guadagno, CMO at Acoustic, explores how renaming sales stages can help to build further collaboration between marketing and sales Read More...

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    Roadmap to efficient field sales: Map My Customers closes $2.6mil series A
    Analytics

    Roadmap to efficient field sales: Map My Customers closes $2.6mil series A

    5y Naomi Smith

    Roadmap to efficient field sales: Map My Customers...

    After closing an initial funding round, Map My Customers looks to make field sales more efficient with a mobile-friendly, visual CRM. Read More...

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    The newsroom approach to brand storytelling
    Content

    The newsroom approach to brand storytelling

    6y Idris Nagri

    The newsroom approach to brand storytelling

    The application of storytelling skills is widespread in the marketing industry, as brands seek to make connections with consumers. 70% of consumers pr...

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