Agility, innovation and guacamole: Q+A with Avocados From Mexico's Ivonne Kinser
Digital Advertising

Agility, innovation and guacamole: Q+A with Avocados From Mexico's Ivonne K...

6y Mike O'Brien

Agility, innovation and guacamole: Q+A with Avocad...

Avocados From Mexico is back for its fourth Super Bowl and this year's campaign is its biggest yet. Just before the game, we talked to Ivonne Kinser, ...

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10 ways to find common ground with your social media audience
Social

10 ways to find common ground with your social media audience

8y Bob Cargill

10 ways to find common ground with your social med...

There's an art and a science to social media, and brands should take note of followers' trigger points and hot buttons. Read More...

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Five killer social media campaigns from 2016 (so far)
Social Media

Five killer social media campaigns from 2016 (so far)

8y Mike O'Brien

Five killer social media campaigns from 2016 (so f...

2016 may have just begun, but marketers have wasted no time deploying kickass social campaigns. Here are five of our favorites. To debunk two (possib...

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Three lessons in brand video content from Zappos
Strategies

Three lessons in brand video content from Zappos

8y Tessa Wegert

Three lessons in brand video content from Zappos

Improve your content strategy by analyzing Zappos' approach. Use YouTube and other media platforms to respond to consumers' behavior and conversation....

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Top 10 Industry Highlights of 2014
Marketing

Top 10 Industry Highlights of 2014

9y Mike O'Brien

Top 10 Industry Highlights of 2014

From Amazon to Apple Pay to Facebook doing absolutely everything, ClickZ looks at the year in review, in no particular order. Read More...

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10 Best Social Media Wins of 2014
Social

10 Best Social Media Wins of 2014

9y Emily Alford

10 Best Social Media Wins of 2014

From ice-cold water to some seriously funny tweets, a lot of brands did social right in 2014. Our experts ranked the year's best of the best in social...

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Social TV Tweeters = Greater Consumers
Social

Social TV Tweeters = Greater Consumers

10y Mike O'Brien

Social TV Tweeters = Greater Consumers

Twitter's head of global media and agency research believes that those who tweet while watching TV, make the more loyal consumers. Read More...

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Saks Beefs Up Social Commerce With the Shoppable Selfie
Social

Saks Beefs Up Social Commerce With the Shoppable Selfie

10y Mike O'Brien

Saks Beefs Up Social Commerce With the Shoppable S...

The department store launched #SaksStyle, a shoppable hub curated by customers who contribute their pictures from social media sites. Read More...

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