Is the solicitation of SMBs by automated robocallers a threat to Google's advertising revenue? How can the search giant protect itself?
Part of Facebook's strategy for increasing ad revenue includes updating and adding certain features that are especially appealing to small and medium-sized businesses.
Marketers are preparing to pull out all the stops to compete for consumers' attention during the most epic shopping weekend of the holiday season. Here's how SMBs can get in on the action.
A new app adds GIFs to Instagram's list of video offerings for advertisers. Creating content that's inherently shareable is one way marketers can use it successfully.
Ad-blocking software is especially damaging to small publishers, but IAB MIXX says they understand why users download it. It's up to the industry to thwart blockers by serving ads people don't want to intercept.
Facebook is going to give businesses some social customer support power that is usually provided by external management tools.
Facebook's Arrow Guo offers these tips to SMBs developing mobile-first social media pages.
Now that the Apple Watch is here, here's how brands and SMBs can make sure their business listings are optimized for the device.
A new study from BIA/Kelsey shows that local media spend is steadily shifting toward digital, with mobile representing 11.5 percent of overall ad revenue by 2019.
Indonesia joins 31 other global markets with access to Twitter Ads for small and medium-sized businesses (SMBs), a move welcomed by the country’s digital marketing industry.