Eight tips to improve your Snapchat marketing strategy

Digital Marketing Eight tips to improve your Snapchat marketing strategy

2y Tereza Litsa

Eight tips to improve your Snapchat marketing stra...

More than 3 billion snaps are shared on a daily basis, and marketers are looking to improve their Snapchat marketing strategy for certain audiences.  ...

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Twitter marketing 2019: Eight tips to win

Social Media Marketing Twitter marketing 2019: Eight tips to win

2y Lucy Barret

Twitter marketing 2019: Eight tips to win

Twitter content marketing continues to get more complex with each passing day. Tips for a unique approach to your Twitter marketing strategy in 2019. ...

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Five red flags that will help you spot fake influencers

Social Media Marketing Five red flags that will help you spot fake influencers

2y Jessica Butner

Five red flags that will help you spot fake influe...

Did you know the average engagement rates for macro-influencers is 1.5%, but 4.9%+ with just 10k followers? Red flags for fake influencers. Read More...

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Facebook marketing: What’s working in 2019?

Digital Marketing Facebook marketing: What’s working in 2019?

2y Tereza Litsa

Facebook marketing: What’s working in 2019?

Based on data from >105 million posts, what can we learn about how Facebook posting strategies are changing? Here's what to expect for Facebook mar...

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Influencer marketing tips: 3 ways to rethink your strategies

Social Media Marketing Influencer marketing tips: 3 ways to rethink your strategies

2y Tiffany Delmore

Influencer marketing tips: 3 ways to rethink your ...

Twitter has reported that almost 40% of its users have purchased something after reading an influencer’s tweet. Tips for what works and what doesn't i...

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Snapchat Advertising: How to create your Snapchat Ads

Digital Marketing Snapchat Advertising: How to create your Snapchat Ads

2y Tereza Litsa

Snapchat Advertising: How to create your Snapchat ...

An estimated 94% of US young adults aged 18-24 use Snapchat, and 92% of US teens aged 12-17 are also Snapchat users. Here's a complete guide to Snapch...

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Five tips to increase social media engagement

Social Media Marketing Five tips to increase social media engagement

2y Syed Balkhi

Five tips to increase social media engagement

77% of people in the US have a social media account. But few brands succeed at engaging followers. Here's how you can increase social media engagement...

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How to keep social strategy in line with marketing personas

Social Media Marketing How to keep social strategy in line with marketing personas

2y Tiffany Delmore

How to keep social strategy in line with marketing...

Many marketers have built social media audiences so wide they're losing sight of who they were originally trying to reach. Here are 4 ways to keep you...

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Eight tools to save time with social media automation

Marketing Technology Eight tools to save time with social media automation

2y Tereza Litsa

Eight tools to save time with social media automat...

Social media automation can help your team save time while focusing on more strategic tasks. Here are eight tools you can use. Read More...

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Six key social media marketing trends for 2019

Digital Marketing Six key social media marketing trends for 2019

2y Tereza Litsa

Six key social media marketing trends for 2019

It’s the right time now to start planning your social media marketing strategy for 2019. These are the key trends to follow for another successful yea...

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Using “emotions” in your social media strategy: Best practices

Social Media Marketing Using “emotions” in your social media strategy: Best practices

2y Guy Sheetrit

Using “emotions” in your social media strategy: Be...

Psychology plays a vital role in marketing. How can teams use and cater to emotions in social media strategies? Examples of campaigns and tips for suc...

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How to improve your social strategy using neuroscience

Digital Marketing How to improve your social strategy using neuroscience

2y Tereza Litsa

How to improve your social strategy using neurosci...

Social media is becoming an integral part of our daily lives. How can brands tap into neuroscience to improve their social media strategy? Read More...

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5 Instagram marketing tips for better ROI

Social Media Marketing 5 Instagram marketing tips for better ROI

2y Guy Sheetrit

5 Instagram marketing tips for better ROI

Depending on your product or service, Instagram marketing could be an essential piece of your social media strategy. Here are 5 tips for better ROI. R...

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Social media Stories on the rise in 2018 holiday ads

Digital Marketing Social media Stories on the rise in 2018 holiday ads

2y Kimberly Collins

Social media Stories on the rise in 2018 holiday a...

38% of brands included FB Stories in their 2018 holiday marketing and 37% said Instagram Stories, making these two of the most popular new ad opportun...

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Social media marketing is evolving, here's how to keep up

Digital Marketing Social media marketing is evolving, here's how to keep up

3y Tereza Litsa

Social media marketing is evolving, here's how to ...

If you want to future-proof your social media strategy, you need to pay attention to the latest social media marketing changes. Social media marketing...

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Inbound Vs. Outbound marketing: Does it really have to be a battle?

Digital Marketing Inbound Vs. Outbound marketing: Does it really have to be a battle?

3y Emily Alford

Inbound Vs. Outbound marketing: Does it really hav...

In the digital age customers expect brands to anticipate their needs and offer a unified experience across platforms and devices. To give buyers the p...

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How can I tell if my social media strategy is generating results?

Social Media How can I tell if my social media strategy is generating results?

3y Tereza Litsa

How can I tell if my social media strategy is gene...

The average person spends just under two hours a day (116 minutes) on social platforms, which means a successful social media strategy is imperative f...

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Five ways President Trump takes advantage of social media

Content Marketing Five ways President Trump takes advantage of social media

4y Bob Cargill

Five ways President Trump takes advantage of socia...

I didn’t vote for him last November. There was no way this registered Democrat from the blue state of Massachusetts would check that box. But I have t...

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10 mistakes businesses and brands make with social media

More News 10 mistakes businesses and brands make with social media

4y Bob Cargill

10 mistakes businesses and brands make with social...

With social media reach and engagement rates having dipped so precipitously over the last year or so, paying to play is the only option for most brand...

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The inevitable rise of pet influencers

Media The inevitable rise of pet influencers

4y Al Roberts

The inevitable rise of pet influencers

Move over humans. When it comes time to promote their products and services, more and more brands are turning to social media influencers who have fur...

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How a social audit resulted in increased market share for Simon G. Jewelry

Social Media How a social audit resulted in increased market share for Simon G. Jewelry

5y Mike O'Brien

How a social audit resulted in increased market sh...

Simon G Jewelry has a 25 percent share of voice in the jewelry space, as a result of a social audit that took the brand's social strategy to the next ...

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Tips to boost B2C sales into China using Alibaba

Asia Tips to boost B2C sales into China using Alibaba

5y Sophie Loras

Tips to boost B2C sales into China using Alibaba

How can brands stand out on Alibaba's cluttered e-commerce market places? Rex Cheuk, business development director for Hong Kong, Macau & Southeas...

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How brands like Netflix and Spotify use data visualisation for social campaigns

Campaigns How brands like Netflix and Spotify use data visualisation for social campaigns

5y Andreas Krasser

How brands like Netflix and Spotify use data visua...

Data does not always have to be a confusing chunk of numbers. Here's how brands use data visualization and data-informed product design to bring out d...

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What is appropriate (and inappropriate) content for LinkedIn?

Content Marketing What is appropriate (and inappropriate) content for LinkedIn?

5y Sophie Loras

What is appropriate (and inappropriate) content fo...

Should you post stories about people dying, religion or bikinis on LinkedIn? That all depends on the business context. Read More...

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A plethora of Instagram marketing tools, case studies and tactics from #ClickZChat

Content Marketing A plethora of Instagram marketing tools, case studies and tactics from #ClickZChat

5y Matt Owen

A plethora of Instagram marketing tools, case stud...

We’ve been talking a lot about the importance of visual content recently, so it seemed only right to dedicate a #ClickZchat to the subject. We though...

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Five lessons in viral advertising from AirBnB

Campaigns Five lessons in viral advertising from AirBnB

5y Rebecca Sentance

Five lessons in viral advertising from AirBnB

At last Thursday’s ‘Beat the Buzz’ social media conference, veteran of viral advertising Holly Clarke shared the secrets of success from AirBnB’s ‘Nig...

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