Survey: Social media, marketing and the impact of the news
Digital Marketing

Survey: Social media, marketing and the impact of the news

3y Michael McCaw

Survey: Social media, marketing and the impact of ...

As governments and social media platforms lock horns on news placements, we’re asking marketers for their opinion on how the issue will shape their st...

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The 10 types of social and relationship-based marketing platforms
Disruptive MarTech

The 10 types of social and relationship-based marketing platforms

5y Jonathan Brown

The 10 types of social and relationship-based mark...

People spend nearly two hours per day on social. What platforms should marketers be using to reach these users? An overview of the ten main types, plu...

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Why a cohesive search, social, and ecommerce strategy is the key to conversions
Ecommerce

Why a cohesive search, social, and ecommerce strategy is the key to convers...

5y Emily Alford

Why a cohesive search, social, and ecommerce strat...

Five ideas for how to streamline your search, social, and ecommerce strategies -- each of which is inextricably linked in the purchase process. Read M...

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Is any social media engagement good engagement?
Social media

Is any social media engagement good engagement?

5y Joe Carrozza

Is any social media engagement good engagement?

In the world of social media, not all engagement is created equal. Consider who you reach, who your target audience is, and who your competition engag...

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Instagram Shopping becomes more powerful for brands
Disruptive MarTech

Instagram Shopping becomes more powerful for brands

6y Tereza Litsa

Instagram Shopping becomes more powerful for brand...

Instagram Shopping has become more prominent in the app. With more personalization and Story tags, here's what marketers need to know about the update...

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Why Nike’s Colin Kaepernick ad was really not that risky after all
Digital Marketing

Why Nike’s Colin Kaepernick ad was really not that risky after all

6y Emily Alford

Why Nike’s Colin Kaepernick ad was really not that...

Nike included former NFL quarterback Colin Kaepernick in its newest ad: here's why that's a brilliant way to appeal to millennials and Gen Z. Read Mor...

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The social media marketing checklist your business needs for 2017
Social

The social media marketing checklist your business needs for 2017

7y Tereza Litsa

The social media marketing checklist your business...

As social media marketing becomes more challenging and time-consuming, it’s time to get more organised when managing your brand’s social presence. Rea...

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6 tools for a better, smarter social media influencer campaign
Search

6 tools for a better, smarter social media influencer campaign

7y Ann Smarty

6 tools for a better, smarter social media influen...

These tools will help you set up a social media campaign allowing to better find, monitor and approach influencers. Read More...

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10 mistakes businesses and brands make with social media
Media

10 mistakes businesses and brands make with social media

7y Bob Cargill

10 mistakes businesses and brands make with social...

With social media reach and engagement rates having dipped so precipitously over the last year or so, paying to play is the only option for most brand...

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Blending social and email for a better customer experience
Email

Blending social and email for a better customer experience

8y Greg Zakowicz

Blending social and email for a better customer ex...

Do your email subscribers use social media? Let me ask this a different way. Is anyone not using social media? Like email, social media is a powerful...

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Digital marketing strategies for the agency of the future
Social

Digital marketing strategies for the agency of the future

8y Jasmine Sandler

Digital marketing strategies for the agency of the...

One of the major hallmarks of digital marketing is how fast it moves. Facebook got to 500 million users in under six years; Snapchat’s video views are...

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