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    Japan's Platform Conundrum
    Asia

    Japan's Platform Conundrum

    12y Jeff Lippold

    Japan's Platform Conundrum

    Japanese consumers are relatively savvy and willing to adopt new technologies, but the businesses that control the distribution of content are less wi...

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    How to Create Marketing Videos on the Cheap
    Marketing

    How to Create Marketing Videos on the Cheap

    12y Danny Groner

    How to Create Marketing Videos on the Cheap

    Tips for producing high quality, low cost videos. Read More...

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    Sony and Firstborn Marry Gadgets to Movies, Games
    Media

    Sony and Firstborn Marry Gadgets to Movies, Games

    12y Joan Voight

    Sony and Firstborn Marry Gadgets to Movies, Games

    Inside Sony's "make.believe" campaign with its agency Firstborn. Read More...

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    Vevo Revamps for Facebook Age, Adds Sales Talent
    Media

    Vevo Revamps for Facebook Age, Adds Sales Talent

    12y Zachary Rodgers

    Vevo Revamps for Facebook Age, Adds Sales Talent

    Hal Trencher previously led music and entertainment sales at Yahoo. Read More...

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    What Will 2012 Bring to TV? The Over The Top Upstarts
    Media

    What Will 2012 Bring to TV? The Over The Top Upstarts

    12y Andrew Solmssen

    What Will 2012 Bring to TV? The Over The Top Upsta...

    Will Apple, Google, or Amazon topple legacy TV providers? A look at the upstarts' strengths and limitations. Read More...

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    Sony VAIO Connects Facebook, In-Store and World Travel
    Social

    Sony VAIO Connects Facebook, In-Store and World Travel

    13y Lisa Lacy

    Sony VAIO Connects Facebook, In-Store and World Tr...

    Sony tapped Ignited for a Facebook app with a real-world contest element. Read More...

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    Mobile and Minors - Is the Interaction Meaningful?
    Media

    Mobile and Minors - Is the Interaction Meaningful?

    13y Jason Dempsey

    Mobile and Minors - Is the Interaction Meaningful?

    Youth are beginning to affect mobile marketing. Consider these implications. Read More...

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    Firm Powering Facebook Credits Launches Ad Business
    Display Advertising

    Firm Powering Facebook Credits Launches Ad Business

    13y Jack Marshall

    Firm Powering Facebook Credits Launches Ad Busines...

    Live Gamer acquires BrandPort and gamerDNA Media to kick start new unit. Read More...

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    Sony Helps Students Hunt Great Lake Shipwrecks
    Media

    Sony Helps Students Hunt Great Lake Shipwrecks

    13y Zachary Rodgers

    Sony Helps Students Hunt Great Lake Shipwrecks

    Branded content plumbs depths, with help from 180LA and the NOAA. Read More...

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    How to Select an Effective Keyword Phrase for a Marketing Campaign
    Asia

    How to Select an Effective Keyword Phrase for a Marketing Campaign

    13y Antony Yiu

    How to Select an Effective Keyword Phrase for a Ma...

    Before you select a keyword to put in the search box on your offline ad, consider these best practices. Read More...

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    Yahoo Launches Ad-Supported Soccer Highlights in U.K.
    Data insights

    Yahoo Launches Ad-Supported Soccer Highlights in U.K.

    14y Jack Marshall

    Yahoo Launches Ad-Supported Soccer Highlights in U...

    Sony Pictures, Heineken and Adidas are among first to sponsor video highlights. Read More...

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    Facebook: 'Live' Video Channel Will Not Be About Showbiz
    Social

    Facebook: 'Live' Video Channel Will Not Be About Showbiz

    14y Christopher Heine

    Facebook: 'Live' Video Channel Will Not Be About S...

    The social site will launch 'Facebook Live' tonight with an America Ferrera interview. Read More...

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