There's a real appetite for trying mobile formats in the region, but media investment is painfully low on the medium people look at more than 150 time...
View articleIndonesians love social, mobile, and online shopping, so it's no surprise that e-commerce is growing in the country, but is the market ready? Read Mor...
View articleDigital marketing executive Andy Prabowo shares how he integrates and localizes digital in one of the world's largest pharma firms in the country. Rea...
View articleIn this Q&A, Danone Early Life Nutrition digital executive Rini Haerinnisya Ramadhani shares her insights on how the baby nutrition brand uses mobile ...
View articleIn this Q&A, the social media strategist from Wego weighs in on how the travel search engine decides which new and emerging social networks to eng...
View articleThe former ad network launches its demand-side platform and is optimistic that performance advertisers will continue to invest heavily in remarketing ...
View articleWhat's in store for e-commerce in Asia? Singapore's up and coming online marketplace provides a snapshot. Read More...
View articleHavas Media digital exec weighs in on mobile, RTB, and social media trends to note in 2014. Read More...
View articleAri Fadyl, AXA Indonesia exec shares the financial services firm's new year resolutions in this video interview. Read More...
View articleThe APAC PMD team will roll out its first hackathon on October 16 and select five finalists to meet with investors at Facebook's office. Read More...
View articleIPG Mediabrands officially launches its programmatic buying platform to nine more markets in Asia. Read More...
View articleWPP's audience buying firm continues Asia expansion with plans to be in 13 markets by year end. Read More...
View articleIn Asia Pacific, Samsung led the device manufacturer category in 2012 on the mobile ad network. Read More...
View articleOakley Indonesia exec shares how she gets buy-in from her boss to invest in digital tools as well as how to do social marketing in the country. Read M...
View articleNokia's digital exec shares the challenges and opportunities for brands to roll out SoLoMo campaigns in Indonesia. Read More...
View articleConsider these approaches to using search marketing in the region. Read More...
View articleIndonesia is ripe for a digital revolution and there is tremendous opportunity for analytics to play a huge role here. Read More...
View articleA roundup of the latest news in search - from what the alliance between Baidu and Sina means, Baidu's latest algorithm change, and YouTube's new local...
View articleSmartphone sales are growing steadily due to more affordable price points in the market. Read More...
View articleAgency hires in the Philippines; Chinese mobile ad network I-Media poaches Baidu exec, including Jap firm Bilcom expanding into SEA markets. Read More...
View articleGerman sports brand Puma is targeting 18- to 24-year-old trendsters via its social app campaign this summer. Read More...
View articleFive things every marketer should know about mobile in emerging markets. Read More...
View articleMarketers must understand what really contributes to conversion actions as digital spend increases rapidly in South East Asia spurred by local e-comme...
View articleCampaign for mobile phone in Indonesia featured special social tool for consumers. Read More...
View articleGoogle eyes expansion in Southeast Asia; Yahoo-Nielsen, Synovate report Internet usage stats for Philippines and Malaysia. Read More...
View articleEntrepreneurs are creating digital platforms in hopes to grab a slice of what will soon be Southeast Asia's largest Internet market. Read More...
View articleMarketers that still consider social networking a niche market - it's time to wake up and face the data. Read More...
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