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    The making of a strong first-party data brand
    Advertising & Promotion

    The making of a strong first-party data brand

    2y Luis Navarrete Gómez

    The making of a strong first-party data brand

    How to get the strategy, technology, and value of change right Read More...

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    Aligning your agency roster to your advertising model
    Advertising & Promotion

    Aligning your agency roster to your advertising model

    2y Bruno Gralpois

    Aligning your agency roster to your advertising mo...

    An agency model is only as good as the advertiser’s ability to strategically manage the roster and operationalize it Read More...

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    Pin down your holiday season strategy like a boss
    Customer behaviour

    Pin down your holiday season strategy like a boss

    2y Jenna Landi

    Pin down your holiday season strategy like a boss

    Jenna Landi, Head of Brand Insights at Pinterest unpacks consumer insights, trends, and the marketing essentials Read More...

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    The digital marketing experience of a 250+ year old global luxury brand
    Customer experience

    The digital marketing experience of a 250+ year old global luxury brand

    2y Samantha Margolis

    The digital marketing experience of a 250+ year ol...

    How to explain what we do to those who don’t get it? Read More...

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    Putting the "personal" in personalization
    Customer experience

    Putting the "personal" in personalization

    3y Michael Collins

    Putting the "personal" in personalization

    How your business can be personal yet practical and build valuable customer relations Read More...

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    CMO's handbook to building great marketing teams
    Digital Leaders

    CMO's handbook to building great marketing teams

    3y Michael Collins

    CMO's handbook to building great marketing teams

    CFA Institute's CMO shares practical tips and guidance on the mindset that makes marketing a successful team sport Read More...

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    Five email and mobile marketing insights from 2021 (Q1 to Q2)
    Email

    Five email and mobile marketing insights from 2021 (Q1 to Q2)

    3y Erinne Mejia

    Five email and mobile marketing insights from 2021...

    Acoustic's Senior Director of Product Management shares key trends around how and why consumers engage with content Read More...

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    Brand positioning: the cornerstone for B2B experiential brands
    B2B

    Brand positioning: the cornerstone for B2B experiential brands

    3y Michael Collins

    Brand positioning: the cornerstone for B2B experie...

    Explore the pillars and key questions for creating a stellar B2B brand experience Read More...

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    Marketing agility needs to be a strategic response
    Digital Leaders

    Marketing agility needs to be a strategic response

    3y Michael Collins

    Marketing agility needs to be a strategic response

    Enable business growth with an agile strategy that flows through your company culture, decision-making process, and stakeholder alignment Read More...

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    If you want sellers to sell more, embrace AI
    Acquisition

    If you want sellers to sell more, embrace AI

    3y Kayleigh Halko

    If you want sellers to sell more, embrace AI

    Oracle CX Sales Strategist, Kayleigh Halko highlights how today’s CRM isn’t cutting it for sellers and why AI needs to be injected to help give intell...

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    How technology is changing the role of the CMO in 2021
    Digital Transformation

    How technology is changing the role of the CMO in 2021

    3y Michael Collins

    How technology is changing the role of the CMO in ...

    In a world with rapidly advancing technology and changing customer attitudes, the CMO's role is an important one - making it key to stay agile, adapti...

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