CMO's five key learnings from 2021
Digital Marketing

CMO's five key learnings from 2021

2y Michael Collins

CMO's five key learnings from 2021

How you can balance business as (un)usual like a true leader Read More...

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2021 digital marketing trends you need to know from 13 marketing experts
Content

2021 digital marketing trends you need to know from 13 marketing experts

3y Neal Schaffer

2021 digital marketing trends you need to know fro...

Experts are recommending that you focus on content and digital customer strategy as two key areas that require rethinking in a post-pandemic world Rea...

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45% of retailers plan to spend more on social media advertising in 2021 vs 2020
Digital Advertising

45% of retailers plan to spend more on social media advertising in 2021 vs ...

3y Jacqueline Dooley

45% of retailers plan to spend more on social medi...

The 2021 Global Social Advertising Trends report includes new stats and trends on retail social media advertising compiled from a poll of 300 global r...

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OOH in 2021: Applying frontier thinking to a new world
Digital Advertising

OOH in 2021: Applying frontier thinking to a new world

3y Claire Kimber

OOH in 2021: Applying frontier thinking to a new w...

After a turbulent year for out of home Claire Kimber, Group Innovation Director at Posterscope maps out five actionable futures and predictions for th...

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2021 is the year to return to smarter marketing basics
Digital Marketing

2021 is the year to return to smarter marketing basics

3y David Greenberg

2021 is the year to return to smarter marketing ba...

Wondering where to focus your energy in the new year? Read on for the top trends and predictions of 2021 to inform your marketing strategy. Read More...

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In 2021, what’s old will be new again in marketing
Digital Marketing

In 2021, what’s old will be new again in marketing

3y Chris Howard

In 2021, what’s old will be new again in marketing

Fuel Capital's founder discusses how he sees marketing evolving in 2021 – mostly around how we'll see old school marketing resurfacing as marketers mo...

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Continuing trends & new opportunities: 5 predictions for email marketing
Digital Marketing

Continuing trends & new opportunities: 5 predictions for email marketing

3y Guy Hanson

Continuing trends & new opportunities: 5 predictio...

Email marketing in 2021: How 2020 impacted one of the industry’s most valuable channels. Read More...

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Five retail and marketing trends for 2021
Digital Marketing

Five retail and marketing trends for 2021

3y Pius Boachie

Five retail and marketing trends for 2021

2020 has transformed the retail & marketing landscape towards relationship commerce, improved seamlessness, and local retail. Explore the key drivers ...

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Breakfast charcuterie, bedroom bathtubs, and more: Pinterest predictions for 2021 are in
Digital Marketing

Breakfast charcuterie, bedroom bathtubs, and more: Pinterest predictions fo...

3y Jacqueline Dooley

Breakfast charcuterie, bedroom bathtubs, and more:...

The Pinterest Predicts trend report gives us a glimpse into the future, listing up-and-coming trends for 2021 based on popular searches, pins, and pos...

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Top marketers highlight 5 common themes about the impact of 2020 on business
Digital Marketing

Top marketers highlight 5 common themes about the impact of 2020 on busines...

3y Jacqueline Dooley

Top marketers highlight 5 common themes about the ...

ClickZ interviewed marketing leaders from eBay, IBM Watson, FILA, and Salesforce to get a better understanding of how COVID-19 and 2020 have impacted ...

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Four key decisions for planning marketing success in 2021
Digital Marketing

Four key decisions for planning marketing success in 2021

3y Julia Stead

Four key decisions for planning marketing success ...

Hint: They’re all related to being agile. Read More...

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The digital marketing forecast for 2021
Digital Marketing

The digital marketing forecast for 2021

3y Nikki Vegenski

The digital marketing forecast for 2021

The world of digital marketing continues to evolve, creating more opportunities than ever to connect with customers in a targeted purchase journey. So...

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COVID-related digital behaviors that won't be going away in 2021
Digital Marketing

COVID-related digital behaviors that won't be going away in 2021

3y Jim Yu

COVID-related digital behaviors that won't be goin...

As we look to move pass the COVID riddled 2020, we can't be sure about modified consumer behaviors and what we’ll encounter in the next year and beyon...

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The cost of complexity: ClickZ's advisory board discuss the latest trends in martech
Analytics

The cost of complexity: ClickZ's advisory board discuss the latest trends i...

4y Jacqueline Dooley

The cost of complexity: ClickZ's advisory board di...

ClickZ met with its advisory board for its quarterly discussion looking at the trends, pain points, and predictions in marketing technology. Read More...

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Omnichannel marketing in the age of COVID-19: 7 key learnings for businesses
Digital Marketing

Omnichannel marketing in the age of COVID-19: 7 key learnings for businesse...

4y Craig Charles Webster

Omnichannel marketing in the age of COVID-19: 7 ke...

As COVID-19 drives communicators online, there has been a noticeable re-prioritization of digital, consumer-centric solutions. In Infobip's conversati...

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Good news for user acquisition: Consumers are still spending money on mobile apps in 2020
Digital Marketing

Good news for user acquisition: Consumers are still spending money on mobil...

4y Liz Waldeck-Pinckert

Good news for user acquisition: Consumers are stil...

Liz Waldeck-Pinckert, Director of Client Partnerships for North America at AdColony, highlights mobile publishing trends that aren’t likely to change ...

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Major trends direct-to-consumer (DTC) brands should act on now
Digital Marketing

Major trends direct-to-consumer (DTC) brands should act on now

4y Daniella Harkins

Major trends direct-to-consumer (DTC) brands shoul...

2020 will be a transitional year for DTC brands as they get accustomed to the impact of COVID-19, measuring traditional ad metrics and incorporate the...

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The latest trends in education demand & student digital engagement
Digital Advertising

The latest trends in education demand & student digital engagement

4y Tereza Litsa

The latest trends in education demand & student di...

Grow Enrollments' new whitepaper looks at the latest trends in education demand and student digital engagement and what you can learn from them. Read ...

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Four trends to watch in marketing, technology and changing customer behavior
Digital Marketing

Four trends to watch in marketing, technology and changing customer behavio...

4y Dan Ptak

Four trends to watch in marketing, technology and ...

Dan Ptak, Marketing Change Strategist and VP, Kin+Carta highlights the trends to watch in marketing, technology and changing customer behavior. Read M...

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Five technology + trends changing digital marketing in 2020
AI & Automation

Five technology + trends changing digital marketing in 2020

4y Timothy Seward

Five technology + trends changing digital marketin...

ROI Revolution's Timothy Seward highlights the tech and trends that will reshape the world of digital marketing over the next decade, and common mista...

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Make sure your marketing vision is 20-20 this year
Digital Marketing

Make sure your marketing vision is 20-20 this year

4y Tom O'Regan

Make sure your marketing vision is 20-20 this year

Madison Logic's CEO provides three marketing predictions that won’t come true and what marketers should be focusing on instead. Read More...

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2020 will be the year of the consumer
Digital Marketing

2020 will be the year of the consumer

4y Cheryl Guzman Ng

2020 will be the year of the consumer

Global Head of Marketing at ViSenze, Cheryl Guzman Ng says 2020 will certainly be a year where brands shift their focus to the power of the consumer. ...

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SaaS 2020 Trends: Customer retention lies in engagement, partnership, and nurturing the P2P community
Digital Marketing

SaaS 2020 Trends: Customer retention lies in engagement, partnership, and n...

4y Robin van Lieshout

SaaS 2020 Trends: Customer retention lies in engag...

Customer success community platform inSided's CEO Robin van Lieshout, provides the key trends for the SaaS market in 2020. Read More...

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Marketing predictions for 2020 by Pega's Tom Libretto
Digital Marketing

Marketing predictions for 2020 by Pega's Tom Libretto

4y Tom Libretto

Marketing predictions for 2020 by Pega's Tom Libre...

Pegasystems has dusted off its crystal ball to share its 2020 predictions highlighting the key trends affecting businesses as they look ahead and adva...

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Five key social media trends that will shape 2020
Digital Marketing

Five key social media trends that will shape 2020

4y Tereza Litsa

Five key social media trends that will shape 2020

What does the future hold for social media? Here are the key trends to follow for another successful year in social media marketing for your brand. Re...

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Three “head fakes” and three tech trends to watch out for in 2020
Digital Marketing

Three “head fakes” and three tech trends to watch out for in 2020

4y Erik Dochtermann and Robert Jones

Three “head fakes” and three tech trends to watch ...

MODCo Media's Erik Dochtermann and MiQ's Robert Jones offer up the tech trends that advertisers and marketers assume to be the most promising, along w...

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Marketing mind-blowers for 2020!
Analytics

Marketing mind-blowers for 2020!

4y James McDermott

Marketing mind-blowers for 2020!

Lytics' CEO James McDermott, gives his marketing technology and automation predictions for 2020. Read More...

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