Here are five of the biggest deals from the world of digital marketing this week, such as the enhanced targeting from LinkedIn and... billboards?
There's a lot of crossover when its comes to search and website, so the final "ClickZ cases the candidates" tackles two facets of digital marketing at once.
It may be imperative to any marketing strategy, but collecting data is daunting to all the digital dilettantes out there. Here are four tactics to start off with.
Though there was quite a chasm in our assessment of the candidates' email and branding skills, all five candidates are pretty proficient social media marketers.
Email and social media are two efficient channels to assess your customer satisfaction.
Recent reports from eMarketer and We Are Social paint a vibrant picture of Indonesia's social media landscape.
News of the week features Yahoo’s new digital strategy, Twitter’s improved search capabilities, ComScore’s cross-platform measurement and Kate Middleton’s role of Huffington Post guest editor.
Tweets of the Week returns right in time for several important holidays: Valentine's Day, Presidents Day and National Drink Wine Day.
Originally launched for agencies, Twitter's Flight School opened up to all marketers last month. Here's ClickZ's take after attending the course.