This is a roundup of new hires and promotions in the digital marketing industry during March.
Inspired by March Madness, the companies behind the frozen food and men’s care products are asking fans to vote on branded video content.
Dove continues its streak of video hits with "Selfie," a three-minute video with 2.9 million views just about a week after it was posted.
Rudratej Singh, South Asia Unilever exec shares how the CPG uses mobile to engage the "have nots" and "have lots" to build brand awareness and loyalty in the region.
Google wants to obtain more mainstream advertisers with deep pockets in Greater China, to build their brands online.
Solve Media launched Mobile TYPE-IN to deliver ads via the mobile web and mobile apps.
The Unilever brand's Klondike Celebrity Challenge plays on its 30-year-old slogan.
The weight loss brand's new campaign, Get What You Really Want, targets women with humor.
Lead marketing executives from Unilever, KLM and InterContinental Hotels Group outlined their evolving strategies in mobile by highlighting some of the struggles and successes they've encountered on the road to mobility.
The men's care brand has teamed up with Buzz Aldrin to promote a new scent and offer an opportunity for space travel.