The holiday gift guide is mostly a loaded term in the retail world, with equal parts excitement and exhaustion, but these five retailers found success in simplicity, strategy and polished creative.
This week, consumers took to Twitter to make fun of Urban Outfitters, brands got cheesy for #InternationalJokeDay, and Tim Horton's scored a major emoji win on #CanadaDay.
At last week's ClickZ Live New York, the session "Unlocking the Secrets to Mobile Video" shared tips and tricks for getting the most out of video on YouTube Capture, Instagram, and Vine.
Urban Outfitters new iOS app rewards shoppers for checking in and chattering about the brand.
The product brings user-generated content to brand sites and helps turn loyal fans into revenue generators, the company says.