Thanks to services like Twitter and Facebook, and the rise of video on these platforms, fans no longer need to watch entire games on television to get their football fix.
Retailer Tops Unruly’s Annual Top 20; List Features Creatives From 10 Different Countries
Early mobile video ads were ugly, glitchy and impractical. They were slow-to-load, pushing 3G network technology to the max.
Do you work in digital marketing and do you love it? Are you new to the industry and feeling overwhelmed by it? Either way, all this constant change means people in this industry are always learning and evolving their marketing strategies accordingly.
Despite the party atmosphere of Cannes, Facebook is all business at the creativity festival, with several announcements for its mobile advertisers.
Video advertising is all the rage, and marketers can take it to the next level with dynamic video: layering a personalized message over their content.
The recent shuttering of FBX - with LiveRail reportedly next on the chopping block - strengthens Facebook's walled garden, ultimately hurting publishers.
Video advertising is a growing type of digital advertising and it can be very effective for brands, especially when applying the appropriate ... read more
As video content increases, it’s time for brands to understand their consumers, in order to deliver the most relevant ads to them. ... read more
Advertising to millennials can be challenging, especially when there’s a lack of understanding towards their needs. Here’s what you need to consider before targeting ... read more