What can advertising spend tell us about the future of social networks?
Ad Industry Metrics

What can advertising spend tell us about the future of social networks?

7y Rebecca Sentance

What can advertising spend tell us about the futur...

Social media, as an advertising channel, is relatively young compared to mainstays of the online advertising world like display and search marketing. ...

View article
Ello meets ecommerce: Ello launches 'Buy' and 'Hire Me' buttons
Ecommerce

Ello meets ecommerce: Ello launches 'Buy' and 'Hire Me' buttons

8y Rebecca Sentance

Ello meets ecommerce: Ello launches 'Buy' and 'Hir...

Remember Ello? The social network formerly known as the ‘anti-Facebook’ has developed into a compelling platform for visual social media, and now it’s...

View article
What is appropriate (and inappropriate) content for LinkedIn?
Content

What is appropriate (and inappropriate) content for LinkedIn?

8y Sophie Loras

What is appropriate (and inappropriate) content fo...

Should you post stories about people dying, religion or bikinis on LinkedIn? That all depends on the business context. Read More...

View article
Get the latest analysis and reports delivered to your inbox daily
How do businesses stand out on Ello's ad-free network?
Content

How do businesses stand out on Ello's ad-free network?

8y Rebecca Sentance

How do businesses stand out on Ello's ad-free netw...

The social network Ello, launched in March 2014, has often been seen as a no-go area for brands and businesses due to its uncompromising stance on adv...

View article
Ello Again: Could a revived Ello be the next big thing in visual social media?
Content

Ello Again: Could a revived Ello be the next big thing in visual social med...

8y Rebecca Sentance

Ello Again: Could a revived Ello be the next big t...

In September and October 2014, all tech aficionados and social media commentators could talk about was Ello, the new social network with a minimalist ...

View article
How to use visual social media. Part two: Tumblr and Snapchat
Content

How to use visual social media. Part two: Tumblr and Snapchat

8y Rebecca Sentance

How to use visual social media. Part two: Tumblr a...

Visual content in all its forms has become the driving trend online, as improvements in technology and bandwidth push the boundaries of what can be do...

View article