Personalized video and the future of marketing
Content

Personalized video and the future of marketing

6y Mike O'Brien

Personalized video and the future of marketing

Marketers love video content because consumers love video content. The problem is, there's a ton of it; 300 hours of video are uploaded to YouTube eve...

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Why the reality of a virtual world is closer than we think
Acquisition

Why the reality of a virtual world is closer than we think

8y Sophie Loras

Why the reality of a virtual world is closer than ...

There seems to be something new happening everyday in the world of virtual / augmented / mixed reality. Here are some recent developments bringing the...

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The Digital Download: Video, VR, and volatile chatbots
Media

The Digital Download: Video, VR, and volatile chatbots

8y Mike O'Brien

The Digital Download: Video, VR, and volatile chat...

This week featured a lot of video offerings, in addition to Microsoft reintroducing Tay after her disastrous debut and Google giving AdWords its first...

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Is YouTube a Social Network?
Media

Is YouTube a Social Network?

9y Guest

Is YouTube a Social Network?

Most people don't seem to consider YouTube a social network, but they ought to. The overwhelming majority of views of brand-related content come from ...

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Havas Strengthens Big Data Capabilities With Acquisition of MFG Labs
Data insights

Havas Strengthens Big Data Capabilities With Acquisition of MFG Labs

11y Melanie White

Havas Strengthens Big Data Capabilities With Acqui...

Havas Media has acquired Paris-based MFG Labs for an undisclosed sum. In a statement from the agency group, the move has been made in order to strengt...

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Building Commerce Around Your Facebook Community
Social

Building Commerce Around Your Facebook Community

13y Michael Della Penna

Building Commerce Around Your Facebook Community

Coca-Cola, Starbucks, Miami Heat, Pawn Stars, and more have set up shop on Facebook. See who else has embraced F-commerce. Read More...

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F-Commerce, the Arrival of the Facebook Consumer
Social

F-Commerce, the Arrival of the Facebook Consumer

13y Janice Diner

F-Commerce, the Arrival of the Facebook Consumer

Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook. Read More...

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Warner Bros. Turns to Facebook For Movie Rentals
Marketing

Warner Bros. Turns to Facebook For Movie Rentals

13y Christopher Heine

Warner Bros. Turns to Facebook For Movie Rentals

"Batman: The Dark Knight" becomes first rental on the social site, revealing Hollywood's hopes of monetizing the digital space. Read More...

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Tracking 'Promoted Trends': Twitter Draws Diverse Advertisers
Social

Tracking 'Promoted Trends': Twitter Draws Diverse Advertisers

13y Kate Kaye

Tracking 'Promoted Trends': Twitter Draws Diverse ...

A look at the brands that ran Promoted Trends February 14 through February 28. Read More...

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