A transformation that bridged the gap between the business, customer, and in-house talent Read More...
View articleIvan Padrez, CBDO at mediacube, details the Russian influencer marketing landscape and how to navigate it successfully. Read More...
View articleCEO of SmartyAds, Ivan Guzenko shares eye-opening revelations on video marketing. He shares lots of interesting statistics and video marketing strateg...
View articleAdColony's Gabriella Stano Aversa highlights a new level of danger in the user-generated content (UGC) world – hackers. Read More...
View articleCourtney Messerli, Director of Ecommerce and Search at goop, discusses her upcoming session at the Search Summit on YouTube optimization and video int...
View articleVideo remains a medium that refuses to sit still. Explore video marketing trends that CMOs need to know about, putting them in real-world situations. ...
View articleApp downloads worldwide are up 11% from last year, and Facebook owns the top 3 most popular apps downloaded. What marketers should know on trends in A...
View articleA May/June survey of 500 digital marketing decision makers found that paid search comprises 40% of digital ad spend. More on top challenges, trends, a...
View articleBy 2022, online videos will make up more than 82% of all consumer internet traffic which is 15 times higher than 2017. More stats and insights include...
View articleWhat can we learn from Mary Meeker’s Trends Report about the state of social media usage and advertising in 2019? Here’s everything you need to know. ...
View articleThe average length of the top 100 videos shared on Facebook was 132 seconds, and 35 seconds on Twitter. Key findings of native video and more. Read Mo...
View articleTop insights from a report on how 4800 marketers currently use social media and what their future plans are, including organic posting, ads, video, an...
View articleGoodFirms surveyed 450+ social media users and found that nearly all of them access at least four social media platforms a day. Read More...
View articleToo often, video content can be irrelevant, annoying, and impossible to escape. Marketers looking to make video content should be concerned, first and...
View articleNew ecommerce study from March/April 2019 reveals that about 50% of respondents plan to increase investment in Facebook Ads and Google Ads compared to...
View articleAdobe Sensei's Director of Machine Learning, Divya Jain shares about AI's key role with video summarization and gauging interest in the content. Read ...
View articleYour click-through content can help you understand what people think of your ads and your content. Here’s how to understand the definition of good CTR...
View articleRoundup of top news in martech from the week of April 16-23, 2019. Read More...
View articleBy the end of 2019, in-app advertising will have grown by 60% as media-buyers continue to see increased conversion rates. What to expect from mobile a...
View articleTechnology has shortened our attention spans to a mere 8 seconds. Here are six examples of digital storytelling that cut through the noise to reach cu...
View articleAccording to YouTube's video search algorithm, here are the onsite and offsite factors to optimize for when trying to improve your YouTube video rank....
View articleThe influencer marketing landscape has changed tremendously over the past few years. Going into 2019, how will it continue to evolve? Read More...
View articleConnected TV is on the rise and the fragmentation that poses a challenge also presents an opportunity, in the form of more sophisticated ad targeting....
View articleWe review the top news in martech from the week of October 29–November 5, 2018. Read More...
View articleWe review the top news in martech from the week of October 15–22, 2018. Read More...
View articleIf you want to future-proof your social media strategy, you need to pay attention to the latest social media marketing changes. Social media marketing...
View articleA recent study shows that consumers are spending more time with Google than ever before, while digital consumption of Facebook is down. Should adverti...
View article