The very handy up-to-date social media image size guide

Welcome to our guide to the various image sizes you need to optimise your various social channels.

All of the sizes here are in pixels (width x height), and we’ll keep this updated regularly whenever there’s change to a channel’s image guidelines. We’ll write the date of the last update at the top of the article just so you can be sure.

This is by no means exhaustive, and I’ve had to check numerous guidelines (both from the networks and third-parties) as well as using ‘inspect element’. Please let me know any mistakes or anything you think we need to add. This is very much a work in progress. I just thought I’d get the ball rolling to start.

In no particular order, here are Twitter, Facebook, Instagram, Google+, Pinterest, LinkedIn and YouTube.


Header image: 1500 x 500 (maximum file size 5MB)
Profile image: 400 x 400 (displays at 200 x 200, maximum file size 2MB)

twitter image sizes
In-stream photo: 440 x 220 (but can expand to 1024 x 512)
Twitter accepts GIF, JPEG, and PNG files
Photos can be up to 5MB. Animated GIFs can be up to 3MB

twitter image sizes in-stream


Profile Picture: 180 x 180 (displays 160 x 160 on desktop, 140 x 140 on smartphones)
Cover Photo: 851 x 315 (displays 640 x 360 pixels on smartphones)

facebook image guide

Shared image and link: 1200 x 630

shared link


Profile Picture: 77 x 77 (appears as a circular image)
Photo Thumbnails: 238 x 238

instagram image cheat sheet

Photo Size: 641 x 641

Methods Unsound instagram


Profile photo: 250 x 250 (maximum file size 100MB)
Cover photo: 1080 x 608 (this is ‘recommended”, although the smallest photo you can choose is 480 x 270, the largest photo is 2120 x 1192.)

google plus image sizes


Profile picture: 60 x 60 
Board display: 216 x 146


Pins appear in boards with a maximum width of 236, with the height scaled.
Expanded pins have a minimum width of 600, with the height scaled.


Profile picture: 120 x 120
Banner Image: 646 x 220

Guardian News LinkedIn

Link upload thumbnail: 180 x 110 
Image upload: maximum width is 35o with the height scaled to fit.

linkedin image size


Profile image: 100 x 100 (this is automatically pulled from Google+)
Cover image: 850 x 176

Red Bull YouTube

Related reading