Mobile ad network Third Screen Media released a few statistics today. It’s network has grown to exceed 185 publishers including AccuWeather, Boston.com, Fox News, the Gannet network of newspapers, Maxim, Wapipedia, and WWE. The network serves over 225 million monthly advertising impressions. The stats refer to TSM’s network, but speak to the growth of mobile advertising as a whole. “As the opportunities in mobile advertising continue to grow, so too will the number of players looking to take advantage of this unique ability to reach millions of individuals on such a personal device,” said Roger Entner, SVP of the communications sector at IAG Research, in a statement released by TSM.
Election 2016 is already like no presidential race before it, and one of the most striking aspects of this year’s race is the disparity ... read more
Can Snapchat make tech-enabled glasses cool? It’s going to try. Last week, it was revealed that the company behind the ascendant social app ... read more