The top 10 search terms in IT and Internet; automotive; movies; Internet advertising; food and beverage; pharmaceuticals and medical; blogs and personal Web sites; broadcast media; shopping; and travel. Clickstream data are collected by Hitwise.
Top 10 Search Terms by Category, Four Weeks Ending August 26, 2006 (%) |
IT and Internet |
Automotive Manufacturers |
Search Term |
Search Volume |
Search Term |
Search Volume |
paypal |
4.56 |
toyota |
2.83 |
paypal.com |
1.16 |
honda |
2.47 |
people search |
0.80 |
nissan |
1.85 |
white pages |
0.73 |
ford |
1.70 |
mapquest |
0.70 |
dodge |
1.15 |
www.paypal.com |
0.56 |
suzuki |
0.97 |
ups |
0.50 |
mazda |
0.94 |
experian |
0.49 |
hyundai |
0.93 |
pay pal |
0.44 |
jeep |
0.92 |
people finder |
0.27 |
chevrolet |
0.89 |
Movies |
Internet Advertising |
Search Term |
Search Volume |
Search Term |
Search Volume |
imdb |
1.09 |
free samples |
0.56 |
netflix |
1.00 |
free stuff |
0.36 |
movies |
0.73 |
work from home |
0.34 |
blockbuster |
0.57 |
work at home |
0.25 |
fandango |
0.37 |
free |
0.24 |
snakes on a plane |
0.29 |
unclaimed money |
0.21 |
channing tatum |
0.27 |
napster |
0.20 |
harry potter |
0.25 |
download music |
0.19 |
movie times |
0.24 |
adwords |
0.16 |
netflix.com |
0.23 |
www.smcorp.com |
0.16 |
Food and Beverage Brands and Manufacturers |
Pharmaceutical and Medical Products |
Search Term |
Search Volume |
Search Term |
Search Volume |
pizza hut |
1.86 |
lexapro |
0.89 |
starbucks |
1.26 |
cymbalta |
0.51 |
mcdonalds |
1.13 |
viagra |
0.49 |
candystand |
0.91 |
depression |
0.47 |
subway |
0.69 |
herpes |
0.41 |
drpepper.com |
0.61 |
zoloft |
0.39 |
dominos pizza |
0.55 |
pfizer |
0.39 |
candystand.com |
0.52 |
cialis |
0.34 |
burger king |
0.50 |
merck |
0.32 |
dominos |
0.49 |
phentermine |
0.32 |
Blogs and Personal Web Sites |
Broadcast Media |
Search Term |
Search Volume |
Search Term |
Search Volume |
xanga |
3.00 |
cnn |
2.63 |
xanga.com |
0.93 |
msnbc |
1.25 |
myspace |
0.84 |
cnn.com |
1.10 |
www.xanga.com |
0.60 |
fox news |
0.87 |
yahoo 360 |
0.45 |
news |
0.77 |
livejournal |
0.39 |
bbc |
0.67 |
myspace.com |
0.37 |
bbc news |
0.45 |
perez hilton |
0.28 |
aljazeera |
0.42 |
360 |
0.24 |
good morning america |
0.33 |
yahoo360 |
0.24 |
al jazeera |
0.31 |
Shopping Rewards and Directories |
Travel Destinations and Accommodations |
Search Term |
Search Volume |
Search Term |
Search Volume |
consumer reports |
0.26 |
hotels.com |
0.68 |
mycokerewards.com |
0.18 |
hotels |
0.50 |
coupons |
0.16 |
holiday inn |
0.39 |
froogle |
0.09 |
six flags |
0.22 |
free stuff |
0.09 |
motel 6 |
0.21 |
free samples |
0.09 |
best western |
0.21 |
pch.com |
0.08 |
disneyland |
0.21 |
webkinz |
0.08 |
las vegas |
0.20 |
mycokerewards |
0.07 |
days inn |
0.19 |
consumer report |
0.06 |
cedar point |
0.18 |
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