Top 10 U.K. Search Terms by Category, November 2009

Below, the top 10 U.K. search terms by search volume. Data are provided by Hitwise.

Top 10 U.K. Search Terms by Category, November 2009 (%)
IT and Internet Automotive Manufacturers
Search Term Search Volume Search Term Search Volume
paypal 14.42 bmw 2.24
broadband speed test 2.75 audi 1.87
paypal login 1.20 ford 1.64
paypal uk 1.17 audi uk 1.28
anagram solver 0.92 bmw uk 1.27
speed test 0.58 vauxhall 1.16
broadband speed 0.46 vw 1.09
pay pal 0.43 mercedez benz 1.03
broadband speed checker 0.33 renault 1.00
auctiva 0.29 toyota 1.00
Movies Net Communities and Chat
Search Term Search Volume Search Term Search Volume
cineworld 3.55 facebook 20.81
odeon 2.03 youtube 6.48
imdb 1.87 facebook login 5.06
vue 1.71 you tube 1.61
vue cinema 1.65 bebo 1.54
lovefilm 1.04 club penguin 0.51
blockbuster 0.74 utube 0.48
new moon 0.74 face book 0.45
odeon cinema 0.61 facebook.com 0.41
paranormal activity 0.60 hotmail 0.41
Food and Beverage Brands and Manufacturers Pharmaceutical and Medical Products
Search Term Search Volume Search Term Search Volume
dominos 5.03 boots 35.37
pizza hut 5.01 boots uk 8.73
makro 2.32 holland and barrett 1.88
thorntons 2.23 boots.com 1.44
mcdonalds 1.84 lloyds pharmacy 1.27
dominos pizza 1.51 boots the chemist 1.12
dominoes 1.18 boots chemist 0.55
kfc 1.08 www.boots.com 0.54
starbucks 1.05 boots online 0.38
domino’s pizza 0.85 boots.co.uk 0.33
Blogs and Personal Web Sites Broadcast Media
Search Term Search Volume Search Term Search Volume
facebook 0.79 sky news 2.21
perez hilton 0.39 bbc 1.84
katie price 0.36 bbc news 1.81
just jared 0.30 daily mail 1.48
youtube 0.28 itv player 1.38
perez 0.21 the sun 1.13
kasabian 0.20 bbc weather 1.04
blogger/font> 0.20 bbc sport 0.80
perezhilton.com page 1 0.20 facebook 0.63
lolcats 0.19 itv 0.52
Shopping Rewards and
Directories
Travel Destinations and Accommodations
Search Term Search Volume Search Term Search Volume
hotukdeals 0.66 travelodge 1.34
kelkoo 0.60 trip advisor 0.97
pricerunner 0.54 premier inn 0.90
tesco clubcard 0.50 late rooms 0.46
voucher codes 0.46 holiday inn 0.35
quidco 0.46 travel lodge 0.31
envirophone 0.35 tripadvisor uk 0.30
which 0.34 tripadvisor 0.29
hot uk deals 0.31 centre parcs 0.27
tesco clubcard deals 0.25 laterooms 0.25
Hitwise
View: Top 10 U.K. Search Terms in 10 Categories, October 2009

Hitwise, a subsidiary of Experian, monitors how more than 25 million Internet users, including 10 million in the United States, interact with over 1 million Web sites across more than 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.

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