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    Top 50 Ad Rankings by Property for June 2007

    Advertising placements ranked by the reach and number of unique users for June 2007.

    Author Date published July 18, 2007 Categories

    Advertising.com’s reach topped 88 percent of the U.S. online population in June. The data are provided by comScore Media Metrix.

    Eighty-eight percent of the U.S. online population saw ads served by Advertising.com, making it the highest-ranked ad-serving property for the 38th consecutive month. In June, ValueClick moved to the second rank and Specific Media reached the seventh position, up three from the previous month.

    ComScore Global Network maintains a panel with over two million participants. It combines the panel with statistical methodology to project findings for the total population for a particular segment.

    U.S. Ad Focus Ranking by Unique Visitor, June 2007
    Rank Property Unique Visitors (000) Reach (%) Rank Property Unique Visitors (000) Reach (%)
    Total Internet Users 178,839 100
    1 Advertising.com** 157,639 88 26 Vibrant Media** 65,018 36
    2 ValueClick** 132,404 74 27 AdDynamix.com** 63,825 36
    3 Yahoo 131,559 74 28 Gorilla Nation Media 62,299 35
    4 Tribal Fusion** 125,358 70 29 Interclick** 53,796 30
    5 Casale Media Network** 120,527 67 30 MSN.COM home page 53,232 30
    6 Blue Lithium** 119,439 67 31 Undertone Networks** 52,783 30
    7 Specific Media** 118,640 66 32 Ask Network 52,600 29
    8 Google 116,632 65 33 EBAY.COM home page 45,306 25
    9 AOL Media Network 114,043 64 34 Business.com Network 43,611 24
    10 Connexus – Traffic Marketplace** 110,635 62 35 YouTube 42,986 24
    11 MSN Windows Live 103,300 58 36 About.com 36,815 21
    12 DRIVEpm** 95,719 54 37 Weather.com 29,580 17
    13 Yahoo.com home page 93,755 52 38 Facebook.com 27,965 16
    14 24/7 Real Media** 91,556 51 39 Real Cities Network 27,302 15
    15 AOL 91,432 51 40 Nick Kids & Family 25,237 14
    16 Tremor Media 85,358 48 41 Disney Online 23,443 13
    17 PrecisionClick** 79,629 45 42 CareerBuilder Network 22,767 13
    18 Adconion Media Group** 79,474 44 43 CNN 22,375 13
    19 CPX Interactive** 77,247 43 44 Photobucket.com 22,371 13
    20 Centro 74,599 42 45 IMDB.COM 21,862 12
    21 Burst Media** 73,686 41 46 Superpages.com Network 21,426 12
    22 eBay.Com 72,368 40 47 Lycos Network 20,479 11
    23 AdBrite** 71,923 40 48 Expedia.com* 19,360 11
    24 MySpace 70,478 39 49 Yellowpages.com Network 19,340 11
    25 ContextWeb** 65,150 36 50 ARTISTdirect Network 19,157 11
    Notes
    1. Reach denotes the percentage of the total Internet population that viewed a particular entity at least once in June.
    2. * means the entity has assigned some portion of traffic to other syndicated entities.
    3. ** denotes an advertising network.
    Source: comScore Media Metrix, 2007

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