Top 50 Advertisers by Media Value in April, 2006

Top 50 Advertisers by Media Value in April, 2006

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.

Top 50 Internet Advertisers by Media Value,
April 2006
Position Advertiser Media Value
($000)
Sector
1 Vonage 19,654 Tech
2 Monster 11,330 Class
3 Classmates.com 10,915 Misc
4 Dollar Rent A Car 9,691 T/H
5 Ameritrade 8,144 Fin
6 Netflix 7,948 M/E
7 Scottrade 7,630 Fin
8 Forex Capital Markets (FXCM.com) 7,428 Fin
9 Fidelity Investments 7,210 Fin
10 Cingular Wireless 6,211 Tech
11 Dell VAR Computers 6,109 Tech
12 Dell Dimension Computers 5,895 Tech
13 FreeCreditReport.com 5,515 Fin
14 University of Phoenix Online 5,498 Edu
15 MLB.TV 5,469 M/E
16 HomePages 5,282 Class
17 E*Trade Financial 5,270 Fin
18 Amazon.com 4,367 Ret
19 HP Printers 4,079 Tech
20 Wal-Mart 4,052 Ret
21 Dice 3,879 Class
22 LowRateSource.com 3,793 Fin
23 Target.com 3,762 Ret
24 Verizon Wireless 3,554 Tech
25 Charles Schwab 3,520 Fin
26 LowerMyBills.com 3,460 Fin
27 LendingTree 3,441 Fin
28 NexTag Serivces 3,414 Misc
29 eBay 3,383 Misc
30 Comstock 2,965 Misc
31 Mensfacts.com 2,876 M/E
32 VacationsToGo.com 2,869 T/H
33 Bank of America 2,775 Fin
34 Discover Card 2,754 Fin
35 Wal-Mart 2,750 Ret
36 Overstock.com 2,709 Ret
37 DISH Network Satellite 2,696 M/E
38 AT&T 2,691 Tech
39 ShareBuilder 2,683 Fin
40 Circuit City 2,649 Ret
41 Lamisil Toenail Fungus RX 2,601 Misc
42 JCPenny 2,582 Ret
43 Blockbuster Online 2,500 M/E
44 PlanetOut.com 2,422 M/E
45 CyberTrader 2,422 Fin
46 Strayer University 2,408 Edu
47 Cingular Wireless & HBO Mobile 2,387 Tech
48 T-Mobile Wireless 2,381 Tech
49 Thrifty Car Rental 2,366 T/H
50 State Farm Insurance 2,334 Fin
GRAND TOTAL $234,720
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality
TNS Media Intelligence logo
View: Top 50 Internet Advertisers In March, 2006

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.

 

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