Top 50 Advertisers by Media Value in August, 2006

Top 50 Advertisers by Media Value in August, 2006

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.

Top 50 Internet Advertisers by Media Value,
August 2006
Position Advertiser Media Value
($000)
Sector
1 Verizon Wireless 12,977 Tech
2 Discover Card 11,910 Fin
3 Netflix 10,230 M/E
4 LowerMyBills.com 9,746 Fin
5 Monster 8,876 Class
6 NexTag Serivces 8,757 Misc
7 E*Trade Financial 8,598 Fin
8 University of Phoenix Online 8,427 Edu
9 Vonage 8,103 Tech
10 Cingular Wireless 8,054 Tech
11 Lendingtree.com 7,278 Fin
12 Scottrade 7,164 Fin
13 Dell VAR Computers 6,945 Tech
14 Classmates.com 6,849 Misc
15 HSBC Bank 6,789 Fin
16 Ameritrade 6,648 Fin
17 Fidelity Investments 6,097 Fin
18 Dice.com 5,043 Class
19 Best Buy 4,237 Ret
20 Washington Mutual Bank 4,224 Fin
21 Privacy Matters Services 4,062 Mics
22 eBay 3,999 Ret
23 Jeep Vehicles Compass 3,954 Auto
24 Charles Schwab 3,907 Fin
25 Circuit City 3,549 Ret
26 Capital One 3,506 Fin
27 HomePages 3,463 Class
28 ING Direct Bank 3,425 Fin
29 Amazon.com 3,383 Ret
30 Sprint Wireless 3,206 Tech
31 Target 3,167 Ret
32 Forex Capital Markets (FXCM.com) 3,047 Fin
33 Scottrade 3,045 Fin
34 Wal-Mart 2,976 Ret
35 TD Ameritrade Apex 2,963 Fin
36 State Farm Auto Insurance 2,879 Fin
37 Bank of America 2,615 Fin
38 Gametap.com 2,564 Ent
39 Freecreditreport.com 2,453 Fin
40 PlanetOut.com 2,382 M/E
41 ESPN Fantasy Games 2,380 M/E
42 Thrifty Car Rental 2,348 T/H
43 Vonage V-Phone Wireless 2,338 Tech
44 Allstate Auto Insurance 2,301 Fin
45 Ink2all.com 2,267 Ret
46 University of Phoenix 2,230 Edu
47 Wirefly Wireless 2,161 Tech
48 ShermansTravel.com 2,161 T/H
49 Tickle by Emode 2,101 Date
50 Dollar Rent A Car Online 2,072 T/H
GRAND TOTAL $243,854
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality
TNS Media Intelligence logo
View: Top 50 Internet Advertisers in July, 2006

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.

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