Top 50 Advertisers by Media Value in February, 2006
Top 50 Advertisers by Media Value in February, 2006
Top 50 Advertisers by Media Value in February, 2006
Top 50 Internet Advertisers by Media Value, February 2006 |
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Position | Advertiser | Media Value ($ 000) |
Sector |
1 | Vonage | 22,962 | Tech |
2 | Classmates.com | 14,860 | Misc |
3 | Netflix | 11,952 | M/E |
4 | Ameritrade | 9,999 | Fin |
5 | Monster | 8,378 | Class |
6 | E*Trade Financial | 7,857 | Fin |
7 | Circuit City | 7,764 | Ret |
8 | LowerMyBills.com | 7,571 | Fin |
9 | Scottrade | 7,191 | Fin |
10 | LoanWeb.com | 6,735 | Fin |
11 | AT&T | 6,252 | Tech |
12 | Chevrolet Auto & Truck | 5,889 | Auto |
13 | Dell VAR Computers | 4,673 | Ret |
14 | PBS TV | 4,567 | M/E |
15 | Amazon.com | 4,533 | Ret |
16 | FreeCreditReport.com | 4,531 | Fin |
17 | ESPN Fantasy Sports | 4,512 | Ent |
18 | Dollar Rent A Car | 4,384 | Auto |
19 | ShareBuilder | 4,370 | Fin |
20 | University of Phoenix Online | 4,172 | Edu |
21 | RealArcade Games | 4,026 | M/E |
22 | Cingular Wireless | 3,990 | Tech |
23 | Forex Capital Markets (FXCM.com) | 3,959 | Fin |
24 | Verizon Wireless | 3,852 | Tech |
25 | Sylvan Learning Center | 3,792 | Edu |
26 | T-Mobile Wireless | 3,563 | Tech |
27 | PlanetOut.com | 3,422 | M/E |
28 | Fidelity Investments | 3,264 | Fin |
29 | Charles Schwab | 3,259 | Fin |
30 | Associated Press | 3,202 | M/E |
31 | NexTag Serivces | 3,201 | Misc |
32 | Comstock | 3,118 | Misc |
33 | Wal-Mart | 2,887 | Ret |
34 | Prilosec Heartburn Control | 2,847 | H/F |
35 | eDiets.com | 2,831 | H/F |
36 | Playboystore.com | 2,766 | Ret |
37 | DISH Network Satellite | 2,722 | Tech |
38 | River Belle Online Casino | 2,697 | M/E |
39 | Intelius Online | 2,675 | Misc |
40 | Target.com | 2,632 | Ret |
41 | LowRateSource.com | 2,614 | Fin |
42 | 1-800-FLOWERS.COM | 2,567 | Ret |
43 | WeightWatchers.com | 2,549 | H/F |
44 | Bank of America | 2,472 | Fin |
45 | Capital One Bank | 2,449 | Fin |
46 | Expedia.com | 2,412 | T/H |
47 | University of Phoenix | 2,390 | Edu |
48 | ABC TV | 2,325 | M/E |
49 | CareerBuilder.com | 2,320 | Class |
50 | Dell Dimension Computers | 2,249 | Ret |
GRAND TOTAL | $242,198 | ||
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
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Top 50 Internet Advertisers In January, 2006 |
Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.