Top 50 Advertisers by Media Value in January, 2006

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.


Top 50 Internet Advertisers by Media Value,
January 2006
Position Advertiser Media Value ($ 000) Sector
1 Vonage 31,707 Tech
2 Classmates.com 17,840 Misc
3 Netflix.com 17,497 Ent
4 Ameritrade Brokerage 8,397 Fin
5 Circuit City 7,033 Ret
6 Monster.com 6,886 Class
7 E*Trade Financial 6,783 Fin
8 Sharebuilder.com 6,531 Fin
9 LowerMyBills.com 6,499 Fin
10 University of Phoenix Online 6,292 Edu
11 LoanWeb.com 6,216 Fin
12 Dell VAR Computers 5,890 Tech
13 eDiets.com 5,448 H/F
14 Scottrade Stock Brokerage 5,156 Fin
15 RealArcade Games 5,012 M/E
16 Amazon.com 4,646 Ret
17 FreeCreditReport.com 4,555 Fin
18 Nextag Serivces 4,135 Misc
19 ABC Television Network 4,089 M/E
20 Associated Press 3,968 M/E
21 AT&T 3,966 Tech
22 Wal-Mart 3,603 Ret
23 Dollar Rent-A-Car 3,549 Auto
24 InsWeb Insurance 3,371 Fin
25 Chevrolet Auto & Truck 3,362 Auto
26 LowRateSource.com 3,355 Fin
27 CoolSavings.com 3,305 Fin
28 PlanetOut.com 3,235 M/H
29 Comstock 3,221 Misc
30 Expedia.com 3,141 T/H
31 First USA Disney Visa 3,113 Fin
32 Charles Schwab 3,100 Retail
33 Wall Street Journal Online 3,093 M/E
34 H&R Block Taxcut 3,086 Fin
35 AccuQuote.com 3,079 Fin
36 Forex Capital Markets (FXCM.com) 2,969 Fin
37 Target.com 2,851 Ret
38 ESPN Store 2,777 Ret
39 Intelius Online 2,711 Misc
40 FindTheRightSchool.com 2,658 Edu
41 New York Times Newspaper 2,629 M/E
42 About.com 2,587 M/E
43 WeightWatchers.com 2,578 H/F
44 Cingular Wireless 2,564 Ret
45 LavaLife.com 2,527 Date
46 Strayer University 2,515 Edu
47 H&R Block Tax Services 2,446 Fin
48 CyberTrader.com 2,391 Fin
49 CareerBuilder.com 2,379 Class
50 Match.com 2,359 Date
GRAND TOTAL $253,097
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality
TNS Media Intelligence logo
Top 50 Internet Advertisers In December, 2005

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.

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