Top 50 Advertisers by Media Value in July, 2006

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.


Top 50 Internet Advertisers by Media Value,
July 2006
Position Advertiser Media Value
($000)
Sector
1 Verizon Wireless 14,682 Tech
2 Vonage 12,572 Tech
3 Netflix 12,204 M/E
4 University of Phoenix Online 11,511 Edu
5 LowerMyBills.com 11,071 Fin
6 Cingular Wireless 9,868 Tech
7 NexTag Serivces 9,307 Misc
8 Monster 8,370 Class
9 Scottrade 7,655 Fin
10 E*Trade Financial 7,346 Fin
11 Ameritrade 6,748 Fin
12 Discover Card 6,379 Fin
13 University of Phoenix 6,346 Edu
14 Fidelity Investments 6,230 Fin
15 Crestor Cholesterol RX 4,627 CPG
16 Classmates.com 4,622 Misc
17 Forex Capital Markets (FXCM.com) 4,587 Fin
18 T-Mobile Wireless 4,221 Tech
19 Wirefly Wireless 4,021 Tech
20 Allstate Auto Insurance 3,989 Fin
21 Dice.com 3,783 Class
22 Charles Schwab 3,699 Fin
23 Dell VAR Computers 3,661 Tech
24 LoanWeb Online 3,626 Fin
25 HomePages 3,610 Class
26 Capital One 3,571 Fin
27 Lendingtree.com 3,498 Fin
28 Dell Dimension Computers 3,336 Tech
29 Sprint Wireless 3,290 Tech
30 Dollar Rent A Car Online 3,269 T/H
31 Vonage V-Phone Wireless 3,215 Tech
32 Amazon.com 3,100 Ret
33 Nissan 3,072 Auto
34 Circuit City 2,968 Ret
35 ESPN Fantasy Games 2,943 M/E
36 Bank of America 2,929 Fin
37 Ameritrade Apex 2,762 Fin
38 Thrifty Car Rental 2,758 T/H
39 Playboy Store 2,701 Ret
40 Best Buy 2,677 Ret
41 PlanetOut.com 2,505 M/E
42 HP Printers 2,361 Tech
43 ShermansTravel.com 2,358 T/H
44 HP Compaq Computers 2,349 Tech
45 CareerBuilder.com 2,279 Class
46 CyberTrader 2,212 Fin
47 Freecreditreport.com 2,193 Fin
48 AMD Enterprise 2,160 Tech
49 Perfectmatch.com 2,089 Date
50 Comcast ISP 2,036 Tech
GRAND TOTAL $243,362
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality
TNS Media Intelligence logo
View: Top 50 Internet Advertisers in June, 2006

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.

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